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Harmonic Enhances Its ‘ProMedia’ Line of Bit-Rate Solutions

The new features include high efficiency video coding and ultra high-definition support

Harmonic, a provider of video-delivery infrastructure, has enhanced its ProMedia suite of adaptive bit-rate solutions for multiscreen processing and delivery.
The new features include high efficiency video coding and ultra high-definition support, increased synergy with the Harmonic MediaGrid shared storage system, support for closed captioning, regional blackouts and Nielsen ID3 tagging.
“ProMedia is the industry’s most complete multiscreen preparation solution,” says Krish Padmanabhan, Harmonic’s senior vice president of products. “The latest enhancements to the product family arrive at the perfect time, as more broadcasters and service providers are looking to expand their portfolio with high-quality multiscreen services that scale and deliver amazing video. Harmonic customers now have the flexibility, scalability and efficiency needed to accomplish this goal, drive new revenue streams and improve the video experience,” he says.
The addition of HEVC and Ultra HD support to the ProMedia line of products can provide up to 50-percent better compression efficiency than H.264 and help alleviate bandwidth constraint while furnishing the ability to delivery higher-resolution video to multiple screens, according to Harmonic.
ProMedia Xpress also supports the emerging Ultra HD format for video on demand applications, Harmonic says. HEVC and advanced video coding transcoding of Ultra HD on ProMedia Xpress takes advantage of Harmonic’s MicroGrid parallel-computing technology to achieve remarkable transcoding speed, the company says. MicroGrid splits large processing tasks into multiple threads, each of which is completed concurrently, removing the bottlenecks associated with competing transcoding architectures, according to the firm. The technology enables Harmonic customers to unlock the bandwidth and video quality advantages of 4K and Ultra HD content in a timely and cost-effective manner, whether delivered via AVC or HEVC, the company says.
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