A 3D, 360-degree virtual reality experience, "Marshall from Detroit" features Marshall Mathers (Eminem) and Sway Calloway and is directed by Caleb Slain in collaboration with Félix Lajeunesse & Paul Raphaël.
The 21-minute immersive VR experience, produced by Felix & Paul Studios in conjunction with Facebook's Oculus, invites the viewer to join Eminem on a night ride through Detroit with an up-close-and-personal view into the rapper's thoughts and views on the city he has always called home.
"We sought to explore the city impressionistically: Detroit as a memory, a feeling, a dream," explains Slain. "With a front row seat down memory lane alongside Marshall and Sway, this lyrical experience offers an unprecedented glimpse into its eponymous titans.
"We all have a home. And the extent to which it shaped us is one of life's great mysteries. But as any native would tell you, Detroit, Michigan is one hell of a place to call home."
The cinematic VR experience is now available for Oculus Go, Oculus Rift and the Samsung Gear VR.