Fuller VR News Adoption Stymied by Cost and Slow Technology

Virtual reality was the next big thing. Until all of a sudden it wasn't.
Publish date:

Virtual reality was the next big thing. Until all of a sudden it wasn't.

Despite a great deal of hype and a handful of forward-thinking early adopters, there have been more than a few speedbumps when it comes to widespread adoption of virtual reality in news environments. That's according to a new report from the

Reuters Institute for the Study of Journalism

, which took an in depth look at VR journalism and where the technology is headed.

According to the report, virtual reality journalism is seen as compelling both for journalists and for news brands, though some organizations — especially publicly funded broadcasters — have held off on making a significant investment in the technology, the report said. Among those news organizations that have begun to use VR are those that have partnered with tech companies such as Google and Samsung to expand those VR operations.

Monetization remains a central challenge for news VR: no one has cracked ad- or subscription-based models for making the technology viable.

The conclusion seems to be that despite some early adopters (including

The Wall Street Journal

, which recently released a 360-degree video experience highlighting the life of a soloist with the American Ballet Theatre), full-fledged adoption of VR in news is still on the horizon. The report points to major technological challenges, particularly around the cost and consumer uptake of headsets. To read more, click




More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

Blackmagic Design today announced that the company’s production and post products were used to complete many of the fall 2018 season’s new and returning television shows and streaming series. More than 55 shows rely on Blackmagic Design’s digital film cameras; Fusion visual effects (VFX), compositing, 3D and motion graphics software; and DaVinci Resolve editing, color correction, VFX and digital audio software; as well as its switchers, routers, monitors and capture and playback devices.


Jingle All the Way: Luxul's XMS-1208P Managed Gigabit Switch is Available for All CI Integrators this Holiday Season

Luxul, the leading innovator of IP networking solutions for AV integrators, today announced that it's giving CI integrators the gift of enterprise-level performance at affordable price points this holiday season. It doesn't matter if they've been naughty or nice, the company's XMS-1208P 12-port/18 PoE+ managed Gigabit switch — that delivers high-speed performance while enabling simple network expansion — is now available for all. And to ring in the new year, Luxul will begin shipping its AMS-1816P 18-port/16 PoE+ L2/L3 managed Gigabit switch in early January.


HoverCam Transforms Classrooms Fit for Future-Ready Students at Val Verde USD

HoverCam, an innovative technology leader in the digital education market, announced that Val Verde Unified School District (USD) in Parris, California, successfully installed HoverCam's Pilot digital teaching stations and CenterStage interactive flat panels (IFPs) in new STEM labs in the elementary schools, with plans for an eventual rollout to the district's middle and high schools. As part of the district's goal to create future-ready students, Val Verde USD chose HoverCam digital education solutions to address the rising challenge of updating classrooms and introducing curriculum with advanced systems that will prepare students for a rapidly changing career landscape.


The Sigma Holiday Sale Is Back!

Nothing makes gift giving as enjoyable as special prices on award-winning Sigma lenses and accessories; get the lens you’ve always craved or surprise a fellow shooter with the perfect present.


Global News Agency Ruptly Relies on Riedel's MediorNet and Artist on Board New OB and DSNG Vehicles

Riedel's MediorNet real-time media network and Artist digital matrix intercom are providing the decentralized and redundant signal routing and communications backbone on board two all-new, state-of-the-art OB vehicles for Ruptly, a Berlin-based international news agency. Qvest Media, a world-leading system architect and integrator for the broadcast and media industries, designed and built the new broadcast van and DSNG vehicle.