Both famed astronaut Buzz Aldrin and NASA will have a presence at this year’s SXSW touting VR experiences that promote space exploration.
In
Buzz Aldrin: Cycling Pathways to Mars
, created with agency 8i, users will be able to explore Aldrin’s vision of the future colonization of Mars and other planets. “
I’ve always been interested in the future, and virtual reality lets me bring my vision to life in a way that can inspire future generations,” Aldrin told
Adweek
.
NASA, meanwhile, will be demonstrating their
Journey to Mars VR
experience. Read the full story
.