Hulu and Live Nation have released the first episode of their new VR music show On Stage which takes a deep dive into the creative process of an artist’s live music experience and explores what inspires them on and off the stage. The show is being released through the Hulu VR app.
The first episode features rapper Lil Wayne as he offers a glimpse into his personal passions and inspirations. The episode features never-before-seen footage from Lil Weezyana Fest and gives fans a look at his life off the stage.
A second installment later this year will feature Major Lazer as they perform in Kingston, Jamaica and explore the roots of modern Dancehall. In addition to being immersed in a selection from their annual “Major Lazer & Friends” concert at Mas Camp, fans will walk the streets of Kingston and be transported alongside Major Lazer as the group recounts how Jamaica and its musical styles influences and inspires their music.
“We are confident that virtual reality and immersive content around live music can deepen an artist’s relationship with fans and expand their audience,” said Kevin Chernett EVP, Global Partnerships & Content Distribution Live Nation. “Our content series with Hulu lets anyone transcend into an immersive world and feel like they are side by side with the featured artist – a thrilling journey that fans couldn’t otherwise access.”
The Hulu VR app is currently available for Daydream, Playstation VR, Oculus Rift and Samsung Gear VR headsets.