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Syfy Labs Brings a Cutting-Edge Dimension to Its Shows

The newly created Syfy Labs highlights the network’s commitment to experiment with cutting-edge technology–from virtual reality to 3D printing–as organic branches of its shows.

“People who are fans of cutting-edge tech typically are fans of the Syfy genre,” explains Matthew Chiavelli, SVP of Syfy Digital, to [a]listdaily. “When we’re looking at emerging technologies like 3D printing, it’s very important to us because it puts us on the radar again for people who may not know about all of our programming. It’s creating another use-case, and adding a new dimension.”