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Bernie Sanders Runs Snapchat Ad Campaign

Democratic presidential candidate Bernie Sanders is running a Snapchat ad campaign targeted toward voters in Iowa. The 9-day campaign provides geofiltered images that people in certain locations can add to their videos.

“We’re leveraging Snapchat to help us turn out young caucusgoers in Iowa who know Sen. Sanders is the best candidate to make college affordable, fight climate change and take on a corrupt political system,” Kenneth Pennington, Sanders’ digital director, told the Wall Street Journal.