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Why Did IBM Buy Ustream?

IBM recent acquisition of Ustream might be for a very specific purpose, according to Gigaom’s Stowe Boyd.

“I’m betting that IBM’s primary focus will be — although not be limited to — workforce communications,” he writes. “Ustream Align is an inside-the-company video ‘collaboration’ — or ‘workforce communication’ — product built on the Ustream platform. Even though there’s a broad market of offerings from companies like Google, Microsoft, Unify, Cisco, and so on, no one has become the dominant player in video-based workforce communication, which may be the most natural solution for an increasingly mobile world.”

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