Manatt Digital Media CEO Peter Csathy talks to The Video Ink about his take on 2015 as it relates to the online video business.
"Facebook’s focus on video changed the online video game this year, in one stroke transforming the 'YouTube Economy' into a 'Multi-Platform Video Economy,'" says Csathy. "Now, for the first time, YouTube has real competition and creators have choice. On the flip-side, Yahoo!’s failure to launch its YouTube 'killer' service earlier this year and it’s recent exit from premium video represent a cautionary tale about the need for focus and speed. Yahoo!’s assets, together with focused media aspirations, could be impactful."