MINI has cleverly turned skipping a YouTube ad pre-roll into a game. To promote its new MINI John Cooper Works, the fastest MINI ever, the company challenges viewers to hit "skip ad" before the car blasts off after a countdown.
Check out the concept below.
MINI John Cooper Works YouTube Race from Kinetic Singapore on Vimeo.
Riedel's MediorNet real-time media network and Artist digital matrix intercom are providing the decentralized and redundant signal routing and communications backbone on board two all-new, state-of-the-art OB vehicles for Ruptly, a Berlin-based international news agency. Qvest Media, a world-leading system architect and integrator for the broadcast and media industries, designed and built the new broadcast van and DSNG vehicle.
Zylia, the Poland-based manufacturer of multitrack audio recording technologies, today unveiled a Christmas sale that will bring extra cheer to the holidays. The company is offering 23 percent off its ZYLIA PRO software pack — now just $381 — and free shipping for the acclaimed ZYLIA ZM-1 multitrack recording microphone as part of a ZYLIA PRO set.
Blackmagic Design announced today that Orbital Redux, a live performed eight episode scripted science fiction series, was streamed using extensive Blackmagic Design technology, including cameras, switchers and routers, and recorded on HyperDeck Studio.
