Wall Street Journal Heads Into VR: 'As Exciting as When Video First Arrived' - Creative Planet Network

Wall Street Journal Heads Into VR: 'As Exciting as When Video First Arrived'

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The Wall Street Journal has become the latest newspaper to dip its toes into virtual reality, with a 360-degree profile piece on ballerina Sarah Lane as she rehearses for her role in Sleeping Beauty. The piece is available on WSJ's site and app, as well as through a VR headset.

“There are obviously a lot of things we need to overcome for VR to become mainstream, but I definitely see this as a big form of storytelling in the future," says Jessica Yu, global head of visuals at The Wall Street Journal to Nieman Journalism Lab. "I’m not going to pretend I know that this is the future of journalism, but it offers another new dimension to storytelling and presenting information, and people should be as excited about it as when, say, video first arrived.”

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