Landmark Entertainment Hopes to Turn Theme Park Expertise into VR Success

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Landmark Entertainment Group, known for developing immersive theme park attractions such as ones based on Jurassic Park and Terminator 2, has several amibitious virtual reality projects in the works. Two of them, Pavilion of Me and Virtual World's Fair, are specifically being developed for home entertainment with a launch date of 2016 and 2017 respectively.

Pavilion of Me is designed to be a personalized space that allows users to do things like watch movies, have video chats, and more within an immersive, customizable interface. Virtual World's Fair, on the other hand, is built more like a theme park with attractions and experiences.

Landmark founder and CEO Tony Christopher tells The Verge about the company's chances for success, "We’ve been doing what we call ‘total theater’ in the theme park space for three and a half decades. We’re way beyond experimenting with this."