Framestore Builds Massive Meta Installation For London's Tate Modern - Creative Planet Network

Framestore Builds Massive Meta Installation For London's Tate Modern

VFX company Framestore’s challenge was "to take the massive amount of data from over 3,500 of these artworks and create a fun, interactive and exploratory experience for a hugely diverse audience."
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Jennifer Wolfe reports at Animation World Network about a new interactive timeline exhibit that offers a significant amount of key information about more than 3500 works of art.  

VFX company Framestore’s "challenge was to take the massive amount of data from over 3,500 of these artworks and create a fun, interactive and exploratory experience for a hugely diverse audience," says the article. "Part of Bloomberg Connects, Tate Modern’s range of digital tools for visitor engagement, the finished “Timeline of Modern Art” is a beautiful and robust installation that allows visitors to discover the collection in a totally new and exciting way.

"The commission presented an exciting opportunity for Framestore’s Labs team, fresh from recently delivering the Atrium Stellar Project at the London Stock Exchange. The potential for the installation was huge, spanning full project management from concept through to delivery of the integrated software and hardware system. Importantly, the look and feel of the installation had to be just right."

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