Fusion to Debut Five Original Series on Snapchat

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ABC and Univision's joint venture Fusion is planning to debut five new original series on its Snapchat Discover channel. The shows will be shot vertically so that they can be viewed in portrait from, which has proven popular with Snapchat's young audience.

Says Fusion's chief strategy officer Boris Gartner to Advertising Age, "One of the great things we're doing with Snapchat is testing formats and types of content."

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