The interactive music video/commercial for ASOS lets viewers switch up the colors of the clothing brand's AW14 line, while a single from girl group JUICE plays in the background.
Get clicking on the color bars that appear above and below the video to interact. The cuts aren't as smooth as we've gotten used to with the likes of the Honda "The Other Side" ad. But, then again, maybe we're getting spoiled.
Check out the interactive version of the ad here.