ESPN Sets Digital and Social Records for Month of August - Creative Planet Network

ESPN Sets Digital and Social Records for Month of August

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ESPN broke records last month with the amount of people who tuned in to its digital and social media coverage.

Writes Rapid TV News, "The network reached 82.4 million unique users across computers, smartphones and tablets, the largest total for a single month in category history and an increase of 42% from a year ago. Moreover, according to comScore's latest multi-platform report , on mobile devices alone, 61.3 million unique users accessed ESPN content, setting a category record for mobile reach, fuelled by 42.2 million people visiting ESPN.com via smartphones and tablets."

Read the full story here.

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