Multiplatform Brand Nerdist Looks to Define the Evolution of Media

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Nerdist president Adam Rymer talks to Adweek about how they are building out their multimedia empire.

Says Rymer, "We look at ourselves as a modern cable network. If you're Syfy, you're stuck on your linear platform. You're broadcasting, you're programming and you're getting shows, but your ability to interact with your community is primitive. For us, we're built around that interaction. We can do lots of things that they can't do. It feels like the evolution of television, the evolution of media."

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