Travel Video Consumption on the Rise

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A new study from Ipsos MediaCT finds that travel-based online video viewershup has risen 118% year over year.

Writes VideoInk, "Videos related to tourist destinations and attractions are obviously the most popular, commanding 40% of views. That said, once a destination seems attractive enough, viewers then turn their attention to making the trip a reality, by watching videos from/about airlines (20% of views) and hotels/resorts/accommodations (14%)."

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