Why YouTube Will Remain a Destination for Short-Form Content

Author:
Publish date:

BiTE Interactive EVP Joseph Farrell opines on The Huffington Post as to why YouTube will never truly replace television.

He writes, "Why aren't we drawn to YouTube for long-form content? Primarily because YouTube (and more specifically, AdSense) is heavily optimized for short-form content. YouTube advertising is extremely aggressive and pervasive from the moment you arrive on the site. 30-second ads preempt content, banners fill the bottom of an in-play video and banner ads/paid-placement videos populate the right column."

Read the full story here.

Related

ZYLIA-Mobile-PR

Zylia Takes Portable 360-Degree Recording to New Territory With Tablet-Based Control of Its Acclaimed ZM-1 Microphone

Making high-resolution 360-degree recording in the field easier than ever, Zylia today introduced a Windows tablet-compatible version of ZYLIA software for the company's acclaimed ZYLIA ZM-1 microphone. Convenient tablet-based control over the ZM-1, a compact 3rd order Ambisonics microphone, gives sound engineers and musicians a lightweight and highly portable solution for capturing immersive audio in any environment.

Veritone_NAB-Product-of-the-Year

Veritone Announces NAB Show Product of the Year Award Win for Veritone Attribute

Veritone, Inc. (Nasdaq: VERI), the creator of the world's first operating system for artificial intelligence, aiWARE™, today announced that its Veritone Attribute application, a near real-time media attribution solution, received a Product of the Year Award in the Best New Radio Technology category at the recent 2019 NAB Show in Las Vegas. The first official awards at the NAB Show, the program recognizes the most significant and promising new products and technologies showcased by exhibitors.