Zoic Studios Helps Make American Idol Promo Larger Than Life

Author:
Publish date:

ZOIC STUDIOS HELPS MAKE AMERICAN IDOL PROMO LARGER THAN LIFE Los Angeles, CA – (January 30, 2008) -- Fox recently tapped

Zoic Studios

and the company’s creative acumen to produce a high-energy promo for the pop culture phenomenon American Idol that seamlessly combines live action, stock footage and visual effects. With VFX Supervision by Zoic Studios Creative Director Andrew Orloff, “Big People� is a pure expression of American Idol, with larger-than-life competitors performing in the heart of various American locations, giving it their all from dawn to dusk.

To execute the promo, Zoic shot performers on its green screen stage and united these shots with heavily manipulated stock footage so that the people would appear to tower above wheat fields, and sing in and amongst skyscrapers. This process involved meticulous tracking and lighting matches, animated transitions and the use of the magic bullet to provide a film-like finish to a wide collection of stock types. The result is a promo that speaks to the show’s true fans for whom the day begins and ends with the drama and entertainment of American Idol.

“This was an exciting project for Zoic Studios because we were involved with every aspect of the production and really partnered with the Special Ops team at Fox to create something to get audiences geared up,� says Andrew Orloff. Client: Fox Broadcasting Corporation/American Idol Air Date: January 2008 Title: American Idol “Big People� Length: 1 x :30 Advertising Agency: Fox Broadcasting Corporation/Special Ops, Los Angeles, CA SVP, Design: Michael Vamosy SVP On-Air Promotion: Brian Dollenmayer SVP On-Air Operations: Steve Weinheimer Creative Director On-Air Promo: Sam Williams VP Branding: Dean Norris Director of Content: Golareh Safarian Production Company: Zoic Studios Director: Murphy Gilson VFX Supervisor: Andrew Orloff DP: Barry Walton Executive Producer: Gina Fiore Producer: J. Rogers Marquess Editorial Company: Zoic Studios Editor: Dmitri Gueer Executive Producer: Gina Fiore Producer: Barbara Genicoff Visual Effects: Zoic Studios Creative Director: Andrew Orloff Lead Compositor: Steve Meyer Compositors: Dayna Mauer, Philip Broste, Diana Hinek, Sarah Grossmann CG: Lee Carlton

Related

More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

Blackmagic Design today announced that the company’s production and post products were used to complete many of the fall 2018 season’s new and returning television shows and streaming series. More than 55 shows rely on Blackmagic Design’s digital film cameras; Fusion visual effects (VFX), compositing, 3D and motion graphics software; and DaVinci Resolve editing, color correction, VFX and digital audio software; as well as its switchers, routers, monitors and capture and playback devices.

Luxul_AMS-1208P

Jingle All the Way: Luxul's XMS-1208P Managed Gigabit Switch is Available for All CI Integrators this Holiday Season

Luxul, the leading innovator of IP networking solutions for AV integrators, today announced that it's giving CI integrators the gift of enterprise-level performance at affordable price points this holiday season. It doesn't matter if they've been naughty or nice, the company's XMS-1208P 12-port/18 PoE+ managed Gigabit switch — that delivers high-speed performance while enabling simple network expansion — is now available for all. And to ring in the new year, Luxul will begin shipping its AMS-1816P 18-port/16 PoE+ L2/L3 managed Gigabit switch in early January.

HoverCam_VV1

HoverCam Transforms Classrooms Fit for Future-Ready Students at Val Verde USD

HoverCam, an innovative technology leader in the digital education market, announced that Val Verde Unified School District (USD) in Parris, California, successfully installed HoverCam's Pilot digital teaching stations and CenterStage interactive flat panels (IFPs) in new STEM labs in the elementary schools, with plans for an eventual rollout to the district's middle and high schools. As part of the district's goal to create future-ready students, Val Verde USD chose HoverCam digital education solutions to address the rising challenge of updating classrooms and introducing curriculum with advanced systems that will prepare students for a rapidly changing career landscape.

ScreenShot2018-12-11at2.41.29PM.144822

The Sigma Holiday Sale Is Back!

Nothing makes gift giving as enjoyable as special prices on award-winning Sigma lenses and accessories; get the lens you’ve always craved or surprise a fellow shooter with the perfect present.

Riedel-Ruptly-Vans-3

Global News Agency Ruptly Relies on Riedel's MediorNet and Artist on Board New OB and DSNG Vehicles

Riedel's MediorNet real-time media network and Artist digital matrix intercom are providing the decentralized and redundant signal routing and communications backbone on board two all-new, state-of-the-art OB vehicles for Ruptly, a Berlin-based international news agency. Qvest Media, a world-leading system architect and integrator for the broadcast and media industries, designed and built the new broadcast van and DSNG vehicle.