Zoic Studios Captures The Holiday Spirit In “Frozen Moments� for Famous Footwear & Campbell Mithun

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Connecting with loved ones during the holiday season shines in �Frozen Moments� a new spot for Famous Footwear directed by Loni Persitere for agency Campbell Mithun featuring visual effects by Zoic Studios. The commercial is about a young woman who is reacquainted with the love of her life during the holidays. To view:

http://bit.ly/FrzMom

“The ideal situation for a director is to have a creative team that is willing to do what it takes to lead advertising with an emotional center that drives the brand,� says Director Loni Peristere. “‘Frozen Moments’ was one of those projects, and it was a true pleasure to make. I am extremely happy with this short emotional film about families and the holidays.� To capture the true essence of the season, a quaint neighborhood community outside of Vancouver, BC was transformed to a winter wonderland in the middle of summer. “My favorite part of the shoot,� notes Peristere, “was seeing the actual neighbors on the street, mystified by the miracle that only film production can make. Their homes and street transformed into a winter wonderland. It was amazing.� Agency: Campbell Mithun Creative Director: Robert Clifton Jr. Art Director: Andy Anema Copywriter: Bill Johnson Producer: Alex Colvin: Production/Effects: Zoic Studios EP: Erik Even Producer: Ian Unterreiner Director: Loni Peristere VFX Supervisor: Leslie Ekker Storyboard Artist: Dylan Ekren Previs: Michael Cliett & Mark Shimer Editor: Brett Nicoletti Lead Flame: Chris Irving Lead Compositor: John Cornejo Compositing: Nathan Matsuda & Jessica Amzoll CG Supervisor: Any Wilkoff Roto/Paint: Jessica Amzoll, Todd Groves, Christina Boice Music: Nylon

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