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Vizrt Group hires Daniel Url to strengthen customer focus in Product Development

Daniel Url

Vizrt Group announced today that Daniel Url has joined the company as Head of Global Product Management reporting to Michael Hallén, Group CEO and President.

Vizrt Group is a content-centric organization with the stated purpose of helping the world’s storytellers deliver more stories, better told. Daniel was Managing Director and Chief Sales Officer of Qvest Media for more than 11 years overseeing project sales including installations of Vizrt products at Sky Sports Munich, ORF Vienna, Nine Network Sydney, and many others.

With a strong background in broadcast technology product development, production workflows, and sales, Daniel will ensure that the Group’s brands; NewTek, Vizrt, and NDI®, will bring to market innovations that continue to be customer-outcome focused. Qvest Media, as always, remain a key partner of Vizrt.

Daniel Url said, “I have been an admirer of Vizrt for many years and as a passionate believer in the power of software, IP, and cloud technology to change the way that the world shares its stories for the better. I cannot think of a better place to be.”

Url and the Product Management teams will work closely with the R&D functions led by Dr. Andrew Cross, President of R&D for Vizrt Group, forming the Group’s product development capability. Combined, the pair will boost focus on delivering customer value by innovating at a product and experience level so that the Group can continue its focus on customer success.

Michael Hallén, Group CEO and President said, “I’m delighted to be able to bring Daniel’s experience and capabilities into the Vizrt Group family. We have many very exciting plans for the future and strengthening our product development function in a way that will help us serve our customers, and their content better is central to this.”

Daniel’s extensive customer-focused experience and understanding will consolidate the Vizrt Group’s offering for the next generation of software-defined visual storytelling tools that are no longer constrained by hardware, enabling customers to tell their stories, better.

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