Tool’s Joiner Runs Away With Honda

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Tool Director Erich Joiner, working via RPA, just completed an adventurous :30 promoting the Honda Pilot.


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Client: Honda

Spots Title:

Impressive Space


Air Date: October 2010

Agency: RPA

EVP/CCO: David Smith

VP/CD: Mark Patton

VP/ACD: Bill Halladay

SVP/EP: Gary Paticoff

Producer: Mark Tripp

Prod Company: Tool of North America

Director: Erich Joiner

DP: Mark Plummer

EP(s): Brian Latt, Matt Bonin

EP Digital: Dustin Callif

Head of Production: Amy DeLossa

Line Producer: Kelly Christensen

Editorial: The Reel Thing

Editor: Sally Banta

Producer: Doug Klekner

Telecine (daily): Sparkle

Telecine (final): New Hat

Colorist: Beau Leon

Post/Effects: Public

VFX Artist(s): Jonah Hall, Tony Smoller, Chris Noellert

Producer: Kim Nagel

Music: HUM Music

Composer: Alex Kemp

Producer: Debbi Landon

Audio Post Co.: HUM Music

Shoot Location: Tustin, CA

About Tool

Bicoastal Tool of North America represents top-tier artists to the advertising industry. Tool's collective of talent includes: directors, photographers, cinematographers, technologists, mobile content creators, and video game creatives. This diverse talent pool affords Tool the ability to serve as a resource for agencies across commercial and digital productions, packaging the best creative teams available to develop compelling advertising with our agency partners.

More info: TRUST 646 452 3388 (NY) 310 451 5153 (LA)


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