Sorenson Media Named to AlwaysOn’s 2011 List of Top Private Companies in the Mobile Space - Creative Planet Network

Sorenson Media Named to AlwaysOn’s 2011 List of Top Private Companies in the Mobile Space

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• Encoding Innovation Leader One of Only 15 Companies Recognized in Enabling Technologies Category of the OnMobile 100 List • Company’s Award-Winning Differentiated Technology Optimizes Video Delivery and Playback Across the Broadest Array of Mobile Devices, Including Phones and Tablets SAN DIEGO (June 7, 2011) – Sorenson Media today announced that it has been named to the AlwaysOn 2011 OnMobile 100 list of top private companies. This inaugural awards program recognizes companies contributing to the creation of a “compelling, connected and exciting mobile world.” Sorenson Media, whose gold-standard video encoding and transcoding technologies have played an ongoing role in the evolving online video industry, was recognized as one of 15 entrepreneurial companies from across the world in the enabling technologies category. “We are in the midst of a golden era for video, where consumers can now – for the first time – enjoy HD video experiences on demand anytime and anywhere,” said Peter Csathy, CEO of Sorenson Media. “Our relentless focus on technology innovation for ingest and intelligent delivery of optimized video to any and all mobile devices led us to become an integral part of this community. This recognition by AlwaysOn is satisfying because it underscores this fact.” Sorenson Media’s leadership in mobile video is built on the company’s industry-best Sorenson Squeeze encoding engine. With the benefit of encoding presets developed by the world’s leading encoding experts and tailored to specific bitrates, formats and aspect ratios, users are able to encode and deliver optimized video in the industry’s broadest array of formats, including Flash, H.264 and WebM, for playback on every leading mobile device—from Blackberry to Apple iPod and iPad, Droid, and many others. In addition, fully functional reference apps for Android and iPhone allow users to capture, upload, transcode and manage videos directly from the respective device. The company’s products and services, including the Sorenson Squeeze 7 software application and innovative cloud-based solutions—the high-volume Sorenson Squeeze Server and flexible Squeeze Solution Pack—are used by the world’s top companies, including 70 Fortune 100 companies. In addition, the company’s Sorenson Spark is the industry’s most ubiquitous online video codec, and the first used in Macromedia (now Adobe) Flash. The codec exclusively enables the playback of hundreds of millions of online videos, including those on the world’s single largest online video destination today, YouTube. OnMobile100 companies were chosen by the AlwaysOn editorial team, in collaboration with a diverse group of worldwide industry leaders, from financial services giants KPMG, Morgan Stanley and Silicon Valley Bank to HP and other technology juggernauts. The committee considered five criteria in making its company selections: innovation, market potential, commercialization, stakeholder value and media buzz. The OnMobile 2011 winners will be officially recognized June 14-15 at The Mobile Venture Summit at The Fox Theatre and Club Fox in Redwood City, CA. For more information about OnMobile 2011, visit

. For additional information about Sorenson Media and its innovative mobile technology, visit

. About Sorenson Media Sorenson Media (

) is an award-winning provider of the highest quality, differentiated video encoding solutions. With highly scalable cloud- and server-based encoding solutions and desktop applications, Sorenson Media empowers the enterprise, video professionals and small-to-medium organizations to easily and affordably encode, manage and deliver the highest-quality video online. Since 1995, Sorenson Media has been at the forefront of bringing online video into the economic and cultural mainstream. As video rapidly proliferates online, businesses of all sizes rely on Sorenson Media's innovative solutions and legacy of trust to meet their evolving needs. Follow us on Twitter at and on Facebook. ### Press Contact Jacob Moon Sorenson Media Public Relations 801.461.9797



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