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Sony Unveils New Multi-Codec Video Encoder for Professional Blu-ray Disc Authoring

PARK RIDGE, N.J., April 18, 2008 – Sony is announcing a professional solution for Blu-ray Disc™ encoding, with the introduction of the BAE-VX1000 multi-codec video encoder. It is designed for real-time encoding of MPEG-2 or H.264/AVC primary and secondary video streams suitable for the Blu-ray Disc format.
“With Blu-ray technology now being recognized as the HD optical disc format for the consumer electronics industry, more studios are increasing production of BD titles,� said Chris Marchitelli, marketing manager in Sony Electronics’ content creation division. “This encoding solution provides a range of features to speed the BD-ROM workflow, offering high-quality and ease of operation for BD-ROM authoring professionals.�
The BAE-VX1000 encoder is designed to meet the needs of the growing encoder market as applications grow beyond BD-ROM to BD-Live for network enabled features, and BD-R/RE for small quantity production. The new solution is affordable and can decrease total encoding time by up to 30 percent over the existing BAE-VA700 solution. This is accomplished through enhancements such as parallel capturing and pre-processing, the elimination of LDEC checking, and increased encoding algorithm efficiency.
It can support a simple and affordable single PC configuration that can accomplish AVC encoding in real-time, ideal for smaller production houses. It can also be easily expanded to a networked distributed processing configuration, in order to achieve the higher performance required by some production facilities.
A multi-codec design enables compatibility with most common Blu-Ray authoring applications, such as Sony Creative Software’s Blu-Print and Sonic Solutions’ Scenarist. The option of using of AVC or MPEG-2 technology will give production professionals more flexibility, depending on their timeframe, client preference or other individual workflow requirements. MPEG-2 encoding for traditional DVD authoring is also available.
The BAE-VX1000 offers multiple settings that are engineered to suit individual production needs. An “Express� mode supports AVC real-time encoding with one PC, when encoding speed is the top priority. When using additional networked processors, “Fast� and “Quality� modes are also available to meet higher performance and quality priorities. The BAE-VX1000 also offers a built in real-time AVC elementary stream decoder that greatly improves the efficiency of quality checking procedures.
New features also include: template parameters, batch processing, support for one PC standalone encoder and compatibility with Windows® Server 2003, XP, and Vista (64-bit operating system required in each case).
“It is designed to maintain a high picture quality BD workflow,� Marchitelli said. “Through distributed processing, it can control a large number of PCs for real-time performance, making it possible to build a scalable system and shorten your overall encoding time with no compromise in picture quality.�
The BAE-VX1000 encoder is expected to be available this summer.

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