Publish date:

FALLS CHURCH, VA - In a continuation of their recent expansion, SmithGifford, an award-winning, full-service advertising agency, has named Susan Kearney to the newly created post of Executive Vice President, it was announced today by company President Matt Smith. In her new post, Kearney will be responsible for expanding the company’s business, broadening the products and services they offer their current and future clients, and positioning them in the online/new media world in addition to the traditional advertising world the company currently inhabits. She will work directly with Matt Smith and his partner Bruce Gifford. Susan Kearney is a seasoned executive with extensive experience in sales, marketing, and distribution. “Susan’s expertise in new media will expand our offerings to things like social marketing, word of mouth marketing, search, online and video advertising, and viral advertising, among others. She will give the firm an online new media presence,� explained Smith. On her reasons for joining the SmithGifford team Susan Kearney added, �When I was a Chief Marketing Officer at Voxant, I hired SmithGifford. The quality of their work, the creativity they evidenced, their intelligence and understanding of my business, my relationship with them and my enthusiasm for their work led me to them. They needed someone to help expand their business. I know how to do that, and I believe in them.� Prior to her move to SmithGifford, Kearney was Vice President of Marketing at Voxant, Inc. (Reston, VA) responsible for building the network of web publishers and bloggers who syndicate Voxant’s news and information content on their sites. To meet this challenge, she integrated traditional marketing methods with an array of new media techniques including search, social marketing, blogging, word of mouth campaigns, and viral advertising. She was also responsible for branding and thought leadership, press and analyst relations, and product marketing. As President/CEO of her own firm, SalesTraction (Falls Church, VA), Kearney worked with technology firms to solve their toughest problem: building predictable, rapidly growing revenue streams. Her high profile clients included SAP, SuccessFactors, Netuitive, eCount, SPSS, Synygy, and Webputty. Earlier in her career, Susan Kearney was a member of the management team that re-built IRI Software and sold it to Oracle Corporation (Vienna, VA). After two years at Oracle, she was recruited to Paragren Technologies (Reston, VA) where her role as Chief Revenue Officer gave her worldwide responsibility for marketing, sales, and strategic alliances. She was a member of the executive team that built Paragren's business and subsequently sold it to Siebel Corporation (now a division of Oracle). Kearney is a member of The CMO Club, MENG, and the Technology Marketing Alliance and has served in leadership positions with the NVTC and Women in Technology. She has an MBA in Strategic Management, summa cum laude, from Pace University (New York, NY), and a B.A. in Russian Studies and Economics from the University of Virginia (Charlottesville, VA). Susan Kearney currently makes her home in Falls Church, VA. About SmithGifford: SmithGifford is an award-winning full-service advertising agency headquartered in Falls Church, VA, just outside Washington, DC. Over the last six years the creatively-focused agency has attracted a handful of carefully selected clients who want to build strong brands using highly creative thinking. The company’s portfolio includes high-profile work for both regional and national clients including Roy Rogers, AOL, Discovery Channel Stores, Virginia Lottery, Centex Homes, American Trucking Associations, SourceFire, Voxant, Approva, Titan America and Brown’s Car Stores. SmithGifford is located at 6 West Jefferson Street, Falls Church, Virginia 22046; Phone 703.532.5992; Fax 703.532.8011.


is located at 140 Virginia Street, Suite 301, Richmond, VA 23219. For more information or to see a reel contact Matt Smith at

and visit the agency’s website at




Black Box Radian Flex Software-Based Video Wall Platform Earns ISE Best of Show Award

Black Box, an industry-leading provider of pro AV connectivity and signal distribution systems, today announced that the company's Radian Flex software-based video wall platform won an ISE Best of Show Award from AV Technology Europe, a Future Publishing magazine. Of the more than 1,000 exhibitors at ISE 2019, only 15 — including Black Box with Radian Flex — earned this award, which recognizes achievements and innovations in product and service development.


Luxul to Bring Reliability and High Performance to IBS 2019 With Latest Networking Solutions for the Smart Home

Luxul, the leading innovator of IP networking solutions for AV integrators, today announced its technology line-up for the NAHB International Builders' Show (IBS), taking place February 19-21 in Las Vegas. In the Legrand booth SU614, the company will exhibit a wide range of solutions for home builders that deliver reliable, high-performance networks in smart homes, including Gigabit switches; the next generation of wireless controller technology; indoor and outdoor wireless access points (APs); wired and wireless routers; intelligent network power distribution units (PDU); and the Wi-Fi Assurance Program exclusively for builders.


HoverCam's Pilot Series and ClassFusion Learning Platform Land Big Wins at TCEA 2019

HoverCam, a leader in innovative, interactive, and engaging education solutions, announced that the company's digital classroom solutions received three major honors from Tech & Learning at the recent Texas Computer Education Association (TCEA) 2019 Conference in San Antonio. At the show, HoverCam's Pilot 3 digital teaching station received the Award of Excellence in the District category, while the company's new Pilot X podium and ClassFusion software platform both earned Best of Show honors. The awards were presented on Feb. 6 at a special ceremony held at Casa Rio restaurant in San Antonio.


College Football Playoff Uses Veritone's AI and Digital Asset Management Solutions to Enable Richer Media Coverage

Veritone Inc. (Nasdaq: VERI), the creator of the world's first operating system for artificial intelligence, aiWARE™, today announced that the College Football Playoff (CFP) leveraged an expanded deployment of Veritone solutions and services for the 2019 CFP National Championship to give members of the media even faster and richer access to its content resources. In addition to the CFP's Digital Media Hub, a white-label digital asset management portal from Veritone, the CFP also utilized Veritone's Live Event Services and aiWARE artificial intelligence platform for the first time. With aiWARE, the CFP was able to apply artificial intelligence to video footage and still images of press conferences, interviews and other Media Day events to produce transcriptions, automated facial recognition of players and coaches, logo identification, and other tasks enabling expedited and enhanced coverage of the 2019 College Football Playoff National Championship. For the first time, the CFP was able to make Media Day press conference clips and images available for search and immediate download within minutes of delivery. Following the success of this deployment, CFP has renewed its agreement with Veritone through the 2020 championship game in New Orleans.