Schel Kuehnert to Lead Sales for Digital Vision Americas

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Senior Executive Joins Digital Vision in Expansion of Operations

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(Los Angeles/London/Stockholm)

Digital Vision

, the leading supplier of color grading, finishing, mastering and restoration solutions for the broadcast, film, and commercial industries, has announced that respected technical sales expert Schel Kuehnert has come onboard to manage Digital Vision's growing U.S. presence. Leading the company's sales efforts in the U.S., Canada and South America, Kuehnert will be working with the management team to define and execute America's commercial strategies during this important time for Digital Vision. Digital Vision has recently contributed to a number of high caliber successes for clients such as Pixar, Walden Media, FotoKem's Keep Me Posted and Hydraulx and their feature "Skyline." Earlier this month, Digital Vision also won the coveted

Hollywood Post Alliance

Engineering Excellence Award for their pioneering work in High Dynamic Range (HDR) workflows utilizing the OpenEXR format, and is considered one of the most important recent developments in color workflow. Most recently, Kuehnert was Vice President, Sales and Marketing for high-end visual effects and stereoscopic company ICO VFX. He headed U.S. sales for UK-based software manufacturer The Foundry where he was instrumental in securing site license agreements with companies such as DreamWorks Animation, ILM and CIS. He has held senior roles with leading companies including The Post Group and Wexler Video and began his career as associate manager of sales and marketing for special issues at Variety, the industry's leading trade magazine. Kelvin Bolah, Vice President of Worldwide Sales for Digital Vision noted, "We are delighted to have Schel join us. He is highly respected in the community, and will bring a powerful customer-centric point of view to our upcoming offerings in the U.S. It goes without saying that this territory represents the heart and soul of the entertainment industry, and we are delighted to have Schel work with our clients here to help them devise winning solutions to their growing needs."

About Digital Vision

Digital Vision

provides innovative image restoration, enhancement, color correction and data conforming systems that major movie studios, television networks and post-production facilities use to master and deliver feature films, TV programs and commercials. The company's Nucoda product line provides a strong suite of products for tapeless and non-linear grading for HD broadcast and 2k/4k digital intermediate productions. The company's award-winning products are a standard of the media and entertainment industry and are deployed at top facilities and broadcasters around the world. Digital Vision AB was founded in 1988 and is headquartered in Stockholm, Sweden, with three wholly owned subsidiaries, Digital Vision (US) in Los Angeles, California; Digital Vision UK in London, England; and Digital Vision in Hong Kong, China. The company maintains its global presence through a network of qualified distributors. Digital Vision is listed on the Stockholm stock exchange. For further information, go to

www.digitalvision.tv

. All trademarks used herein, whether recognized or not, are the properties of their respective companies. # # # Digital Vision Contact: Alexa Chollet Email:

alexa.chollet@digitalvision.se

Tel: +1 818 769-8111 USA PR Contact: Christine Purse ignite Email:

chris@ignite.bz

Tel: +1 818 508 0450 Mob: +1 323 806 9696 EMEA & Asia PR Contact: Kate Ford Jump PR Email:

kate@jumppr.tv

Tel: +44 (0)1932 253624 Mob: +44 (0)7740 948065 Digital Vision EMEA Marketing Contact: Ulrika Liiv Email:

Ulrika.Liiv@digitalvision.se

Tel: +46 (0)8 546 182 00

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