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Rising Sun Pictures accelerates expansion with investment in The Foundry’s Nuke

Leading visual effects software company, The Foundry (

www.thefoundry.co.uk

), whose products have been used to make globally acclaimed movies such as Avatar and Robin Hood, is delighted to announce that Rising Sun Pictures has invested heavily in its powerful compositing tool, Nuke.

Rising Sun (

www.rsp.com.au

), the only Australian visual effects company exclusively dedicated to feature film VFX, invested in a Nuke site license via locally based partner, Intraware, as part of its overall growth strategy to build more efficient visual effects solutions and tap into the ever-growing pool of artists who are using Nuke around the world. Offering services including pre-visualisation, on-set supervision, visual effects design, character animation, digital compositing and matte painting, the 150 strong team at Rising Sun have been using Nuke on all their recent projects including Harry Potter & The Half-Blood Prince, Michael Jackson’s ‘This is It’, Terminator Salvation, X-Men Origins: Wolverine and The Chronicles of Narnia: Prince Caspian.

Michael Taylor, CEO at Rising Sun said:
“Nuke is proving to be a reliable and efficient addition to our toolset. Rising Sun’s investment in a Nuke site license represents a solid commitment to the growth of the company, by enabling our team through the acquisition of the fastest and most flexible compositing software on the market. Its adoption by facilities around the world will mean that we will continue to attract the best talent to our company and can rely on solid support & feature development from The Foundry.â€?

Rising Sun Pictures joins a number of specialist VFX studios across Australia and New Zealand where Nuke licences are already in use including The Lab Finn Design + Effects, Animal Logic and Iloura. These developments compliment The Foundry’s recently announced collaboration with Weta Digital in New Zealand to commercialise the highly regarded 3D texture painting technology, Mari, that was heavily used on Avatar.

Bill Collis, CEO at The Foundry, commented:
“We are delighted with Rising Sun Pictures’ decision to invest in Nuke and the momentum and visibility that The Foundry is building amongst Australasia’s core leading visual effects software companies. These strategic investments in Nuke show that our product roadmap is instilling confidence and delivering tools that artists need in an increasingly competitive environment..�

-ENDS-

About The Foundry

The Foundry is a world-leading innovator of visual effects and image processing technologies that boost productivity in motion picture and video post-production.

The Foundry has a well-established client base that includes leading visual effects facilities worldwide, such as Warner Bros, The Moving Picture Company, Weta Digital, Framestore, Sony Pictures Imageworks and Digital Domain. It is at the cutting edge of software development, marketing and sales for visual effects compositing.

In June 2009 The Foundry announced a management buyout for an undisclosed sum led by Advent Venture Partners. Advent backed The Foundry’s management team, led by CEO Dr Bill Collis and the original founders, Simon Robinson and Bruno Nicoletti. As founder and Chief Scientist at The Foundry, Simon Robinson has recently been voted number 52 in Fast Company’s second annual ranking of ‘The 100 Most Creative People in Business’.

The Foundry is highly profitable and has more than doubled in size in the past two years.

The Foundry’s products support a wide range of award-winning host platforms including After Effects, Autodesk® Media and Entertainment Systems, Avid DS, Nuke, Shake and Final Cut Pro. In 2007, the Academy of Motion Picture Arts and Sciences awarded a Sci-Tech Award® to The Foundry’s development team for the Furnace image processing suite – and the company now holds two products with AMPAS Sci-Tech Award® winning technology including high-end compositing system Nuke.

The Foundry is headquartered in London, and has offices in Los Angeles. For more information please visit:

www.thefoundry.co.uk

© The Foundry, its logo and product names are registered trademarks in the UK, USA and/or other countries. Academy Award is a registered trademark of the Academy of Motion Picture Arts and Sciences. All other trademarks contained herein are the property of their respective owners.

About Rising Sun

Rising Sun Pictures are a passionate team of producers, artists and technicians, known for providing complex visual effects and cg character work to feature film clients all around the world. With a capacity to scale to over 750 shots per year, Rising Sun has recently worked on films such as Terminator Salvation, the Harry Potter series [The Goblet of Fire, The Order of the Phoenix, The Half-Blood Prince, The Deathly Hallows], X-Men Origins: Wolverine and Watchmen. For more information, visit

http://www.rsp.com.au/

For further information:

cordelia@if-communications.com

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