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Pixel Power CG-3D Brings 3D Animations to USA

NAB2007 Announcements Include Enhancements to Logos, Newsroom Workflows, Data Control and Integration with ENPS v5

Pixel Power is to bring realtime 3D animation without the need for specialist operators to the USA at NAB2007 with the stateside debut of CG-3D. In addition, the graphics leader is to demonstrate Logovision for HD at SD price, the revolutionary ‘newsroom in a box‘ concept, graphics integration with ENPS v5 and enhanced Clarity Control Toolbox data controls.


Pixel Power‘s CG-3D is the latest option for its Clarity range of SD/HD switchable graphics generators. It offers true realtime 3D animation with parametric control of elements, lighting and moves. Capable of both automated control and input, CG-3D is a field upgrade for existing Clarity HD/SD systems and requires no 3D experience on the part of the operator.

Complex models can be imported from specialist 3D systems (including Autodesk 3ds) and can be edited – or new ones created – with built-in controls, parametric primitives, lighting control and keyframe structure. 2D text and graphics layers from Clarity can be texture-mapped onto 3D models, including live video feeds, animated text, cell animations, images and clocks. Automated data input – for example from sports statistics systems – can be fed directly onto the surfaces of 3D objects.


LogoVision is a new switchable SD/HD logo generator which incorporates Clarity‘s display technology. Designed for automated operation, the compact unit inserts multiple clocks, multi-layer static and animated logos, text crawls, 2D DVEs of live inputs, audio overlay and other graphics. LogoVision can be set up from a front panel interface or via a web browser.

Newsroom in a Box

Pixel Power is also to unveil its ‘newsroom in a box‘ at NAB2007, a revolutionary concept in consolidated broadcast systems that replaces a separate production switcher, DVE, vision mixer and audio mixer.

ENPS v5 Integration

In addition, the company is to announce integration of its Clarity family of character generators with ENPS v5, which offers graphics previews in the timeline for the first time. Its new script media pane enables journalists to instantly see all the graphics associated with the story. Pixel Power collaborated at an early stage with ENPS to make use of these new facilities and will demonstrate the deliverable solution to the US market for the first time at NAB.

Clarity Control Toolbox Data Controls

The graphics leader will also demonstrate the latest version of its Clarity Control Toolbox, which includes revolutionary data-gathering tools. The tools support RSS feeds and XML data to ease integration of data sources and automatically update on-air graphics such as stock tickers and live games programmes.

Clarity Control Toolbox is a simple development environment for creating realtime custom data entry and control programs for Clarity graphics systems. Clarity supports multiple simultaneous connections allowing for data entry and playout control from several locations at the same time.

“Now that graphics are an integral part of practically every broadcast, incorporating them into the broadcast workflow should be simple and streamlined,” says Gilbert. “Pixel Power‘s latest innovations cut out unnecessary steps to get graphics to screen efficiently.”

Notes to editor

Pixel Power is a leader in the development and production of SD and HD broadcast graphics systems, news production workflow tools and live interactive content with more than 2,000 installations worldwide. With a local presence around the world the company‘s award-winning solutions suit broadcasters, post-production houses and outside broadcast (OB) trucks of all sizes for distinctive, professional, reliable and cost-effective on-air graphics.

Established in Cambridge, UK, in 1987, the company also has a wholly owned subsidiary office in Florida, USA, and a dedicated network of distributors and support offices around the world.