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New release provides 3d templates; team also updates popular Drop In product

Boston MA – February 27, 2008 –

Noise Industries,

developer of visual effects tools for the postproduction and broadcast markets, today announced that partner sugarFX (

) has released a brand new Noise Industries FxPack titled “sugarFX Folding Cards LC�. The new FxPack is designed to run on Apple Final Cut Studio 2 (FCS 2) and Final Cut Express 4.0 (FCE 4); providing users customizable 3D theme effects. “sugarFX founder Ricardo Silva is one of the world’s top broadcast designers and we are honored to have his design influence as part of our partner-product line,� comments Niclas Bahn, director of business development, Noise Industries. The new sugarFX Folding Cards LC release offers 8 animated sequence graphics that can be applied in a number of broadcast and event video scenarios. Straight forward controls allow users to adjust text positioning, size and font. Users can also modify or omit video content as well as adjust color. Folding Cards LC runs on the latest Apple OS (X Leopard) plugging into the Apple FxPlug architecture. Apple FCS 2 and FCE 4 users can get more information by viewing the Folding Cards LC demo movie at:

New update for the sugarFX Drop In Package

In addition to releasing Folding Cards LC, the sugarFX team has updated their widely popular 3D Drop In package. The update adds support for Apple OS X Leopard and Final Cut Studio 2 applications. Themes have been completely redesigned offering two flavors; Drop In 1.6 which is a free update and Drop In 2.0 Studio, a more advanced version with more theme elements and parameters. Apple FCS 2 and FCE 4 users can get more information by viewing the Drop In demo movie at:

About Noise Industries Partners and FxPacks FxPacks are developed by Noise Industries and its partners using the Noise Industries FxFactory Pro plug-in manager. The FxFactory Pro plug-in manager provides broadcast designers, such as Ricardo Silver of sugarFX, a user-friendly development tool to create additional effects for the Apple Final Cut Studio and Final Cut Express products. Users must install the Noise Industries FxFactory engine to operate FxPacks. FxFactory is free and can be downloaded from

. Pricing and Availability sugarFX Folding Cards LC FxPacks is available today via the Noise Industries web site (

) for an MSRP of $69.00 USD.

About sugarFX Broadcast Designer Ricardo Silva

sugarFX designer and founder Ricardo Silva’s impressive resume includes broadcast design for the National Geographic IMAX open, Norm, Ripley's Believe or Not, Noticias Telemundo, Univision News graphics, Top 10 A&E, TLC Investigators, DirecTV International Marketing, TNBC graphics, TechTV, and Fox Sports International. For more information about sugarFX packages, please visit:


About Noise Industries, LLC

Established in 2004, Boston Massachusetts based Noise Industries is an innovative developer of visual effects tools for the postproduction and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple and Avid. For more information about Noise Industries, please visit:

. Press Contact Ryan Wood (p) (617) 395-8107 (e)

The Noise Industries logo is a trademark registered in the U.S. Other company and product names may be trademarks of their respective owners.



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