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MIRROR FILMS TAKES ON PARK CITY: WITH FILMS & SCREENINGS AT “ALT FESTS� X-DANCE & SLAMDANCE

The creative team at Hollywood-based global production company Mirror Films will be taking on Park City 2011 with films and screenings at X-Dance and Slamdance, two of the longest running and most popular alternative festivals concurrent to Sundance.

Mirror Films’ Owner/Executive Producer Eric Barrett is also the Managing Director/EP of X-Dance Action Sports Film Festival, now in its 11th year, which merges the worlds of extreme sports and filmmaking. Additionally, Mirror Films’ Director Doug Walker’s short documentary “Rhag� will make its World Premiere as part of the Special Screenings Series at the 17th Annual Slamdance Film Festival. To view a trailer of the film, go to

http://tinyurl.com/4fpn3ag

.

For Mirror’s Eric (“EBâ€?) Barrett, managing and guiding the X-Dance Action Sports Film Festival over its decade-plus years of growth has been a labor of love, uniting his two great passions — extreme sports and film. “I have been involved with X-Dance from its start because I love action sports and am an athlete myself. As the owner of a production company, I am also committed to great filmmaking. Over the course of 11 years, X-Dance has single-handedly revolutionized this genre into one that showcases films with substance. The films now are story-driven, and these filmmakers are better storytellers because of X-Dance and what our festival has given the community. We are psyched for this year’s festival, which promises once again to be a great one.â€?

X-Dance 2011 will bring together the world’s top action sports filmmakers, iconic athletes and enthusiasts in order to celebrate action sports culture: Saturday January 22 through Tuesday January 25th in both Park City and Salt Lake City, Utah. This year’s line-up features incredible films starring the likes of madman skier Tanner Hall, soul surfer Rob Machado, world record breaking free skier Grete Eliassen, snowboard maverick Jeremy Jones, kayaking superstar Rush Sturges, and MotoX madman Robbie Maddison. With roots in the action sports world, as well as the mainstream entertainment industry, no event on earth harnesses the creative energy of adrenaline culture like the X-Dance Action Sports Film Festival. For more info, go to:

www.x-dance.com

Mirror Films’ Doug Walker, a Director/Editor, is excited about his short doc “Rhag� being selected for Slamdance. “I’m very proud of this film because it is a story about an artist and his life,� explains Walker. “Having worked for a long time in advertising, this gave me an opportunity to do something that was completely fresh and new, and instinctive really. I shot it and cut it; and knew that it was done. I let the camera have a life of its own, like painting on a canvas. I’m excited and honored that Slamdance selected the film for this year’s festival.�

About “Rhag� (a synopsis):
“Rhag� is an insight into what life looks and feels like. In this short documentary, you will see how his life plays itself out, in the so-called real world, in his choosing to stay open and allowing creativity to flow through him. You will see the cost, the pay-off and why. His prolific body of art and mixed musical compositions tapes that number in the thousands, is truly astounding. His absolute devotion and appreciation for the beauty in life. These are all a part of the enormous gift that Roy Henry (Alexander) Gover has left us. He did it with an open heart. This documentary is to recognize the shear brilliance of a creative master, the Bay Area artist who called himself RHAG. “Rhag� is a production of Corduroy Films. Credits include Producer Regina O’Connell and David Della Santa at Volume for Music. For more info, go to:

www.slamdance.com

“Rhag� Screenings at Slamdance:
Friday, January 21st at 7:30 pm/Treasure Mountain Inn/World Premiere
Wednesday, January 26th at 10:30 am/Treasure Mountain Inn

About Director Doug Walker:
Doug Walker is a true Los Angeles native. Growing up in a family with strong ties to the film business, Walker spent the better part of his childhood in and around film sets. At the age of 11, he fell into acting where he thrived for six years, spending more time in casting sessions than at school. At 17, he was ready for a change and found it with the help of legendary editor Steve McCoy who brought him into the fold at Filmcore Editorial where he discovered his natural talent for film editing. An accomplished editor for 19 years, his work has garnered several Clios and a Cannes Lion award. Since launching as a Director with Mirror Films in 2007, he has crafted a consistent body of work that is distinctive and organic. His documentary work tells stories in a poignant and memorable way, a quality that resonates in his commercial work as well. His spots for Nike, U.S. Cellular, and University of North Carolina all reveal an honesty and soulfulness rarely seen in commercials. Doug’s recent documentary “Rhagâ€? was selected as one of four stand-out films chosen for the Special Screenings program at the 2011 Slamdance Film Festival. The film chronicles the life of the brilliant painter and experimental composer Roy Henry Alexander Grover. His next documentary entitled “Lost & Foundâ€? will take the viewer on a journey to uncover the stories of some of the world’s most famous surfers in history.

About X-Dance Action Sports Film Festival:
About X-Dance: Launched in 2001 with the support of major sponsors, X-Dance has grown to become the premier action sports film festival in the world. While the films and the athletes change from year to year, the mission of X-Dance remains constant: To nurture the growth of action sports filmmaking and to honor achievement on both sides of the camera. X-Dance will always recognize innovative work that pushes the limits of style and narrative.

www.x-dance.com

About Owner/EP Eric Barrett:
Eric started his industry career in feature films. His credits include “Tapeheads,â€? “Sid & Nancy,” “I’m Gonna Git You, Sucka”, “Mr. Northâ€? and “Deep Kick,” a docudrama about the making of the Red Hot Chili Peppers’ album “One Hot Minute.” Seamlessly bridging the worlds of music and film, Eric won a Peabody Award for Excellence in Television Journalism for “Rock The Vote.” He has also produced over 300 music videos for such artists as Paul McCartney, U2, Madonna, Prince, Red Hot Chili Peppers, Joe Cocker, and the Dave Matthews Band, which earned him a Grammy Nomination for Best Video for “What Would You Say.â€? Eric has also produced several concert films for The Red Hot Chili Peppers, U2, Prince and the Dave Matthew’s Band. In addition, Eric is the Executive Producer/Managing Director of the annual X-Dance Action Sports Film Festival, which runs concurrent with the Sundance Film Festival in Utah, Park City and Salt Lake City every January. Eric resides in Silverlake, California with his wife and three children. He is one grateful fellow.

About Mirror Films:
Mirror Films is a Hollywood-based production company that has produced some of television’s most recognizable commercials for such clients as Anheuser Busch, Toyota, Nike, U.S. Cellular, Ford, GM, Target, Sony and many others. Mirror Film’s owner/executive producer Eric Barrett has attracted a diverse and artistic roster by representing some of the brightest directorial talent of the commercial production industry.

Mirror Films partners well with ad agencies and clients directly because the company’s expertise extends across key genres to include Automotive, Food, Action Sports, Lifestyle, Comedy, Beauty and Kids. Mirror Films is a streamlined and efficient production company — small enough to brainstorm one-on-one, yet big enough to tap its resources globally. Its directors are well versed in the integrated media landscape, with a portfolio of work that extends into digital entertainment– viral videos, branded films and episodic webisodes. Its directors’ scope of work encompasses features, short films, live concert films and documentaries. The varied backgrounds of Mirror’s Director/DP’s and its Producers positions the company to pursue work based on interest. Mirror recently expanded into large-format film, wrapping production on an IMAX project this year. The Mirror Films’ directorial roster includes Louis-Pascal Couvelaire, Bobby Espinosa, Robin Hays, Kevin Kerslake, Greg Pritikin, Doug Walker, Mark Williams and Chris Woods. Mirror Films was founded in 2003.

www.mirrorfilms.tv

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