Matthew Goldman and Thomas Bause Mason of SMPTE to Present IP-Focused Sessions at SET Expo 2018 - Creative Planet Network

Matthew Goldman and Thomas Bause Mason of SMPTE to Present IP-Focused Sessions at SET Expo 2018

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SMPTE Sessions Will Include Master Class on Broadcast Migration to All-IP and Offer an Update on SMPTE Activities and Standards

MatthewGoldman-SMPTEPresident

WHITE PLAINS, N.Y. Aug. 23, 2018 SMPTE, the organization whose standards work has supported a century of advances in entertainment technology and whose membership spans the globe, today announced its participation at SET Expo 2018, which runs Aug. 27-30 in São Paulo, Brazil. SMPTE President Matthew Goldman, who is also senior vice president of technology at MediaKind (formerly known as Ericsson Media Solutions), and SMPTE Director of Standards Thomas Bause Mason will present at sessions on behalf of the Society.

“As Latin America’s largest tech event for media and entertainment, SET Expo consistently draws an impressive number and array of innovators, thought leaders, creatives, and technology professionals,” said Goldman. “The congress program provides attendees with valuable opportunities to discuss the trends and technologies shaping the future of content creation, consumption modes and models, and the commercial applications. SMPTE is proud to be a partner of SET Expo and a contributor to what surely will be an exceptional program.”

Goldman and Bause Mason are scheduled to speak at SET Expo on Monday, Aug. 27, at 4 p.m., presenting a SMPTE session that will include the “Broadcast Migration to All-IP Master Class.” The master class will provide a comprehensive overview of the reasons that broadcasters should migrate to all-IP and details about SMPTE ST 2110 Professional Media Over Managed IP Networks, ST 2059 Broadcast Profile for IEEE 1588 Precision Time Protocol (PTP), and Advanced Media Workflow Association (AMWA) Networked Media Open Specifications (NMOS). Bause Mason’s presentation will be “SMPTE’s Road to the Future” and will provide an update on the evolving media industry and how SMPTE is adapting to produce the standards and specifications for the next-generation media industry.

Goldman will also participate in a session on Tuesday, Aug. 28, at 11:30 a.m. titled “Upgrade of Video, HDR and 8K Broadcast Lenses,” where he will present an update on the state of high-dynamic-range (HDR) video and an explanation of mixing HDR and standard dynamic-range content using live (inverse) tone-mapping techniques.

The latest program schedule for SET Expo is available at set.org.br, and it includes the full listing of SET Expo 2018 speakers and presentations.

Further information about SMPTE is available at smpte.org.

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About SMPTE

For more than a century, the people of the Society of Motion Picture and Television Engineers, or SMPTE (pronounced “simp-tee”), have sorted out the details of many significant advances in media and entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, SMPTE has received an Oscar and multiple Emmy Awards for its work in advancing moving-imagery engineering across the industry. SMPTE has developed thousands of standards, recommended practices, and engineering guidelines, more than 800 of which are currently in force today. SMPTE Time Code™ and the ubiquitous SMPTE Color Bars™ are just two examples of SMPTE’s notable work. Now in its second century, SMPTE is shaping the next generation of standards and providing education for the industry to ensure interoperability as the industry evolves further into IT- and IP-based workflows.

SMPTE’s global membership today includes more than 7,000 members: motion-imaging executives, creatives, technologists, researchers, and students who volunteer their time and expertise to SMPTE’s standards development and educational initiatives. A partnership with the Hollywood Professional Association (HPA) connects SMPTE and its membership with the businesses and individuals who support the creation and finishing of media content. Information on joining SMPTE is available at smpte.org/join.

All trademarks appearing herein are the properties of their respective owners.

Link to Word Doc: www.wallstcom.com/SMPTE/180823SMPTE.docx

Photo Link: www.wallstcom.com/SMPTE/MatthewGoldman-SMPTEPresident.jpg

Photo Caption: SMPTE President Matthew Goldman, Senior Vice President Technology at MediaKind

Photo Link: www.wallstcom.com/SMPTE/ThomasBauseMason-SMPTEDirectorofStandards.jpg

Photo Caption: SMPTE Director of Standards Thomas Bause Mason

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