dvGarage Releases Greenscreen Keyer "dpMatte" for Aperture 2.1

Author:
Publish date:

SAN FRANCISCO

– April 24, 2008 – dvGarage today announced the release of "dpMatte," a greenscreen keyer for Apple's Aperture 2.1. Based on technology used in dvGarage's existing keyer, dvMatte, the new background replacement tool is the first plug-in to be released using Aperture’s brand new SDK. "We're very excited about developing for Aperture," stated dvGarage founder, Alex Lindsay. "We view the photography industry as a massive growth market and we're glad Apple has opened Aperture to third party development." dpMatte uses Apple's SDK for Aperture, which allows developers to use existing Cocoa tools to develop full-featured applications inside of Aperture's existing framework. "One of the things we really focused on was ease of use," explained dvGarage vice president, Christopher Marler. "dpMatte allows non-technical artists to quickly and easily remove greenscreens and place their subjects into new environments." dpMatte is designed to easily remove green and blue backgrounds used in film and still photography in order to composite subjects into new backgrounds. Still photographers use this kind of technology to add backdrops in post rather than commit to a specific backdrop while shooting. Backgrounds can range from simple colors to photographs to complex 3D backgrounds. "Putting our existing technology into Aperture was surprisingly easy," noted plug-in developer Ben Syverson. "I think Aperture is going to be a great platform for us and we’re already planning the next round of development." dvGarage is also working on an HDR plug-in called "HDRToner" for Aperture as well as porting their nodal compositor "Conduit" to the application.

Pricing and Availability

dpMatte is available for download at

www.dvgarage.com

. It is priced at USD $69, but it is on sale for USD $49 until May 3. All Aperture 2.1 technical requirements are necessary.

About dvGarage

Headquartered in San Francisco, California, dvGarage is dedicated to providing tools and training for the next generation of visual artists around the world. Founded in 2001 by industry veteran, Alex Lindsay, dvGarage is the home of dvMatte, Conduit and numerous video training products on topics ranging from 3D to Illustrator to Photoshop. For more information, please visit:

www.dvgarage.com

. ###### dvGarage is a registered trademark of dvGarage Inc. All other brand names, product names, service marks, or trademarks belong to their respective holders.

For more information, press only:

Christopher Marler, SVP, (415) 495-4775,

cmarler@dvgarage.com

Reader Contact:

dvGarage 785 Market Street, Suite 200 San Francisco, CA 94103 (415) 495-4775

info@dvgarage.com

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