New York, NY – August 31, 2016 –Adorama, one of the world’s largest photography, video, audio, imaging and electronics retailers, has just added Jeremy Jauncey and Tom Jauncey, founders of Beautiful Destinations, to its lineup of distinguished guest judges for Adorama’s Top Photographer with Nigel Barker, airing this fall on AdoramaTV. With more than 12 million followers on Instagram, Facebook and Snapchat, Beautiful Destinations has cultivated the largest travel and lifestyle community on social media today and is the source of inspiration for millions of people around the world. Joining Nigel Barker at the judging panel, the brothers behind the creative agency bring both photography expertise as well as the creative “eye” necessary in finding the next Top Photographer.
“Beautiful Destinations inspires people each and every day through stunning imagery of the world’s most captivating places. It simply would not exist without the people behind the camera, who have the ability to not only capture an amazing photo, but to see what others don’t at any given location,”comments Jeremy Jauncey, CEO & founder of Beautiful Destinations. “Both Tom and I are incredibly excited to team up with Adorama and have a hand in selecting who that person is for Adorama’s Top Photographer competition. With Adorama being the premier destination for great gear and Beautiful Destinations being a daily source of inspiration offering truly unique photography, it’s a natural fit for the two brands to be working together.”
“We capture engaging content to tell different stories across multiple media channels, and I’m going to challenge these contestants to think about how they translate their visual narratives,” states Tom Jauncey, head of brand partnerships and a content creator at Beautiful Destinations. “And as a frequent shopper at Adorama, I’m particularly happy to be partnering with a brand that I trust and know to be a great resource to the photography community.”
“Beautiful Destinations is in the top echelon for digital content, producing consistently engaging and inspirational content with some of the world’s most talented photographers,” adds Lev Peker, chief marketing officer at Adorama. “Tom and Jeremy have a proven understanding of how to develop deep and meaningful connections with their online audience, something we pride ourselves on at Adorama. No doubt, they bring a crucial element to Top Photographer, with the keen ability to identify the talents required to be a true standout photographer.”
“Top Photographer with Nigel Barker,” sponsored by Canon, is a web series competition that will air on AdoramaTV featuring five hand-selected photographers from across the nation competing in photo challenges for the chance to become the next Top Photographer. Each episode will feature a new photography challenge focused on a different genre of the medium.
Premiering on AdoramaTV in November, the finale of “Top Photographer with Nigel Barker” will conclude with the final two contestants competing for the title and the grand prize, valued at $50k, which includes a photography equipment package as well as a photo exhibition event in New York City hosted by Nigel Barker, to take place after the finale airs.
About Jeremy Jauncey
Jeremy Jauncey, founder and CEO of Beautiful Destinations, is a serial technology entrepreneur and investor. Since 2012, he has built the largest travel and lifestyle community on Instagram, Facebook and Snapchat, an audience of over 12 million people, in 180 countries and transformed Beautiful Destinations into an award-winning creative agency. Jeremy’s passion for adventure is rooted in Beautiful Destination’s mission to celebrate the beauty of the world and tell the story of its amazing people, places and experiences. He is a passionate believer in the power of social, visual storytelling and its impact in spreading positivity and travel inspiration.
Jeremy has led the agency’s approach to creating “social first” content for global travel and lifestyle brands such as Marriott International, Airbnb and the Philippines Tourism Board. He’s most proud of building his team and recruiting the top content creators in the world to help brands generate a return on social media. Under his leadership, Skift has named Beautiful Destinations the Best Social Media Agency and Best Social Media Influencer.
About Tom Jauncey
Tom Jauncey, director of partnerships and content creator for Beautiful Destinations, is a digital and social media expert having spent over 10 years in the digital advertising industries on both commercial and creative sides. Tom oversees and manages the agency’s relationships with global brands, governments and NGOs, such as NYC & Company, Airbnb and Marriott. On the creative side, he is a multimedia content creator specializing in creating “social first” content, which is photography and video shot specifically for social media and a mobile, millennial audience.
Tom is one of the most celebrated travel drone photographers for his aerial photography and videography work. He has shot campaigns for all of Beautiful Destinations’ clients, quickly gaining an international reputation as a leading multimedia content creator. Tom’s unique ability to understand which type of content will perform best on social media is a driving force behind the success of Beautiful Destinations and has enabled him to work at the highest level of the creative industry.
About Beautiful Destinations
Beautiful Destinations is the award-winning creative agency behind the world’s largest travel and lifestyle community on Instagram, Facebook and Snapchat. With more than 12 million followers in 180 countries, Beautiful Destinations has become the source of daily inspiration for millions of people. The company’s mission is to celebrate the beauty of the world and tell the story of its amazing people, places and experiences.
The Beautiful Destinations team creates “social first” content for some of the world’s best brands, governments and NGOs, helping them generate a return on social media through predictive visual analytics and storytelling. Beautiful Destinations specializes in photography, drone and video (regular, vertical and 360) content creation for a mobile, millennial audience. Clients include New York, Starwood’s The Luxury Collection and Marriott. With the recent launch of Instagram Stories, Beautiful Destinations received 5 million views within 24 hours from a live, captivated audience–well before the feature had rolled out globally.
Follow the agency’s social channels for daily travel, food, lifestyle and fashion inspiration: (Instagram) @beautifuldestinations, @beautifulhotels, @beautifulcuisines, @beautifulmatters, @beautifulapparel, @beautifulmenswear and (Snapchat) bdestinations, bcuisines. Contact firstname.lastname@example.org for more information.
About Top Photographer
Adorama is teaming up with photographer Nigel Barker, of America’s Next Top Model fame, to host a five-episode competition web series on AdoramaTV. Premiering late Fall 2016, “Top Photographer with Nigel Barker” will feature five talented photographers hoping to become the next “It”-photographer in the business. With the help of guest judges, including internationally known, award-winning photographers, Nigel will eliminate one photographer after each challenge to find the next Top Photographer.
With nearly 48 million views since debuting on YouTube in 2010, AdoramaTV is the preeminent source for videos related to the photography, film and music community. Of course we have new product releases and gear reviews, but what sets AdoramaTV apart is how we connect with our viewers to deliver engaging content, which includes our flagship AdoramaOriginal series “Through The Lens”; “Breathe Your Passion with Vanessa Joy”; “2-Minute Tips with David Bergman”; and “Exploring Photography with Mark Wallace.”
ADORAMA: More Than a Camera Store
Adorama is more than a camera store – it’s one of the world’s largest photography, video, audio and computer retailers. Serving customers for more than 40 years, Adorama has grown from its flagship NYC store to include the leading online destination for imaging and consumer electronics. Adorama’s vast product offerings encompass home entertainment, mobile computing, and professional video and audio, while its services include an in-house photo lab, AdoramaPix; resources and gear for photographers, filmmakers, production studios, broadcasting and post houses, and recording artists through Adorama Pro; pro equipment rental at Adorama Rental Company; and the award-winning Adorama Learning Center, which offers free creative education in online channels such as the popular Adorama TV.
Adorama is listed as one of the top five electronics retailers by Consumer Reports, “Best of the Web” by Forbes.com, Internet Retailers Top 100, and is the official Electronics Retailer of the NY Giants. Visit ADORAMA at www.adorama.com.
Jeremy Jauncey (top) & Tom Jauncey (bottom)