AES Pre-Convention Splash As Oral History Project Hits Facebook, Twitter & YouTube

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50 X 50 Campaign Breaks 9.4.11 With Audio Luminary DVD Highlight Clips NEW YORK:

Penetrating, insightful, illuminating and entertaining, the on-going AES DVD Oral History Project is dedicated to preserving the genius of iconic audio pioneers in their own words. In conjunction with the upcoming

131st AES Convention

set for Oct. 20 - 23rd at NY's Javits Center, Committee Chair Jim Anderson developed a fast-paced series of YouTube clips and rousing

video promo videos

to highlight the series.

Beginning 9.4.11, one video per day will automatically be delivered to the phones of the subscribers. The promos will also be posted on YouTube and Facebook and Twitter. The campaign will wrap on October 23rd, 2011, the last day of the 131st Convention.

In addition giving Convention attendees and all pro audio enthusiasts a 'taste' of the DVDs, Anderson created 17 masterful 1950's - style movie promo videos replete with period graphics. Anderson also edited fifty 'best of' 3-minute sample videos. Thanks to Leigh Newsome, Senior VP of Product at mobile video sharing platform,

THWAPR

, viewers can subscribe now to receive these exclusive

3-minute videos

by texting AES to 757575 on mobile devices in the US & Canada. "With over a hundred DVD interviews to choose from, deciding who to feature in this campaign was a major challenge," Anderson says. "We ended up going with some of the best known and most colorful figures, including: Dave Hewitt, Bob Ludwig, Frank Laico, Phil Ramone, Ray Dolby and John Eargle. But, all the audio wizards featured in the DVD Oral History Project are distinguished by idiosyncratic accomplishments which have literally changed the pro-audio world." "The Oral History Project represents a huge commitment to posterity," Jim Anderson concludes. "Initiated in 1997 by long-time AES member Irv Joel, guided by Bill Wray and edited by Harry Hirsch it provides an invaluable link to the past as the audio innovators and industry leaders who built the foundation of our industry personally describe their contributions. From Les Paul to Bruce Martin, Frank Abbey, Ioan Allen and John Meyer, this rich legacy should be of huge interest to industry pros and students alike."

Photo: AES Oral History Promo Campaign - Mobile Video Channel Call To Action screen shot. Image courtesy of THWAPR. ###

The Audio Engineering Society was formed in 1948 by a group of concerned audio engineers. The AES counts over 14,000 members throughout the U.S., Latin America, Europe, Japan and the Far East. The organization serves as the pivotal force in the exchange and dissemination of technical information for the industry. For additional information visit

http://www.aes.org

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