Imagine Dragons Launches Twitch Channel Using Blackmagic Design Products

Publish date:

Fremont, CA - August 3, 2015 - Blackmagic Design today announced that Grammy® award winning and multi platinum rock group Imagine Dragons launched its new Twitch Channel using Blackmagic Design Pocket Cinema Cameras, an ATEM 1 M/E Production Studio 4K and Blackmagic Design Mini Converters HDMI to SDI to stream the channel’s first broadcast.

A popular live streaming video platform and community for gamers, Twitch allows anyone to broadcast and stream about topics they love. Imagine Dragons uses its Twitch channel as a way to interact with fans by answering fan questions, discussing the band and its music, playing popular video games such as ‘League of Legends’ with followers and subscribers and treating fans to acoustic music sets. Content on Twitch can either be viewed live or on an on demand basis.

To create the streaming setup for Imagine Dragons, the group’s Twitch Project Manager Turner Pope installed an ATEM 1 M/E Production Studio 4K switcher into a custom built road case he can easily ship and unpack on any stop of the band’s 105 city worldwide tour. He plugged feeds into the switcher from five Razor Blade Gaming Laptop computers, four of which the band used to play ‘League of Legends,’ with the fifth being used to view comments and questions coming in from fans on Twitch’s chat feed. Two Pocket Cinema Cameras were set up to film the band and were connected to the switcher along with audio feeds from the microphones sitting in front of the band members.

Turner controlled the switcher using ATEM Software Control on his laptop, and used the ATEM’s SuperSource feature throughout the broadcast to combine the camera feeds with the laptop feeds, so viewers could both see the band as they spoke and follow their game of League of Legends. Turner then streamed to the band’s Twitch channel using Telestream Wirecast.

“It was really simple to set up the system with the ATEM switcher and Pocket Cinema Cameras, and it’s super easy to move around,” said Turner. “Everything fits nicely into the road case and stays very organized. The cameras give us really nice images; they are very compact and I don’t even have to use SD cards. I just plug them into the switcher.”

He continued, “The guys really wanted to be able to connect even more with fans, and broadcasting via Twitch allows them to give fans all over the world a unique experience that goes beyond the music. The Blackmagic equipment provides a very professional look and feel to the stream, and with the great quality they provide, we can give fans the best Twitch experience possible.”

The first official broadcast from Imagine Dragons’ Twitch channel took place on July 1 from Boston, where the band was performing as part of its Smoke + Mirrors world tour. The band plans to broadcast regularly on its Twitch Channel.

Press Photography

Product photos of Pocket Cinema Camera, ATEM 1 M/E Production Studio 4K and Mini Converters are available at

About Blackmagic Design

Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to



Black Box Radian Flex Software-Based Video Wall Platform Earns ISE Best of Show Award

Black Box, an industry-leading provider of pro AV connectivity and signal distribution systems, today announced that the company's Radian Flex software-based video wall platform won an ISE Best of Show Award from AV Technology Europe, a Future Publishing magazine. Of the more than 1,000 exhibitors at ISE 2019, only 15 — including Black Box with Radian Flex — earned this award, which recognizes achievements and innovations in product and service development.


Luxul to Bring Reliability and High Performance to IBS 2019 With Latest Networking Solutions for the Smart Home

Luxul, the leading innovator of IP networking solutions for AV integrators, today announced its technology line-up for the NAHB International Builders' Show (IBS), taking place February 19-21 in Las Vegas. In the Legrand booth SU614, the company will exhibit a wide range of solutions for home builders that deliver reliable, high-performance networks in smart homes, including Gigabit switches; the next generation of wireless controller technology; indoor and outdoor wireless access points (APs); wired and wireless routers; intelligent network power distribution units (PDU); and the Wi-Fi Assurance Program exclusively for builders.


HoverCam's Pilot Series and ClassFusion Learning Platform Land Big Wins at TCEA 2019

HoverCam, a leader in innovative, interactive, and engaging education solutions, announced that the company's digital classroom solutions received three major honors from Tech & Learning at the recent Texas Computer Education Association (TCEA) 2019 Conference in San Antonio. At the show, HoverCam's Pilot 3 digital teaching station received the Award of Excellence in the District category, while the company's new Pilot X podium and ClassFusion software platform both earned Best of Show honors. The awards were presented on Feb. 6 at a special ceremony held at Casa Rio restaurant in San Antonio.


College Football Playoff Uses Veritone's AI and Digital Asset Management Solutions to Enable Richer Media Coverage

Veritone Inc. (Nasdaq: VERI), the creator of the world's first operating system for artificial intelligence, aiWARE™, today announced that the College Football Playoff (CFP) leveraged an expanded deployment of Veritone solutions and services for the 2019 CFP National Championship to give members of the media even faster and richer access to its content resources. In addition to the CFP's Digital Media Hub, a white-label digital asset management portal from Veritone, the CFP also utilized Veritone's Live Event Services and aiWARE artificial intelligence platform for the first time. With aiWARE, the CFP was able to apply artificial intelligence to video footage and still images of press conferences, interviews and other Media Day events to produce transcriptions, automated facial recognition of players and coaches, logo identification, and other tasks enabling expedited and enhanced coverage of the 2019 College Football Playoff National Championship. For the first time, the CFP was able to make Media Day press conference clips and images available for search and immediate download within minutes of delivery. Following the success of this deployment, CFP has renewed its agreement with Veritone through the 2020 championship game in New Orleans.