Optical Devices Division of FUJIFILM to Showcase High-Performance ENG-Style Lenses at CCW 2013

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Publish date:

Wayne, N.J. –

FUJIFILM North America Corporation

, Optical Devices Division will use the upcoming

Content & Communications World

(Booth 815) as the venue to show off two of its high-performing ENG-Style lenses – the PL 14-35mm Cabrio wide-angle lens [ZK2.5x14] and the HA19x7.4BERM/BERD 2/3-inch Premier Series lens. CCW will be held at the Javits Convention Center in New York City on November 13-14. “CCW has become an increasingly relevant show for the east coast broadcast and video production industries,” said Thom Calabro, director of marketing and product development for the Optical Devices Division of FUJIFILM North America Corporation. “It attracts the precise community who would benefit from these breakthrough lenses.” Introduced at IBC in mid-September, the Premier PL 14-35mm Cabrio

wide-angle lens

[ZK2.5x14] is lightweight, easy to use with today’s 4K cameras, and has an

expanded focal length range of 14-35mm at T2.9 with 200-degree focus rotation. It’s ideal for shooters looking for a lightweight zoom that can be used as a handheld. It has a detachable digital servo drive and can be used as a self-contained ENG-style lens or as a cine style lens. The PL 14-35 mm lens offers exceptional optical performance in the center of the image and in the corners of the frame. The digital servo’s 16-bit encoding assures operators that all lens data output—including the position of the zoom, iris, and focus—is extremely accurate. The PL 14-35mm lens supports Lens Data System (LDS) and /i metadata formats, and can be controlled using cinema industry standard wireless controllers as well as existing FUJINON wired and wireless units. Fujifilm’s FUJINON PL 14-35mm lens is the latest development in the company’s popular Cabrio series, which includes the recently introduced Premier PL 19-90mm, and the PL 85-300mm lenses. The PL 14-35mm wide-angle zoom is now available. The compact HA19x7.4BERM/BERD 2/3-inch Premier Series high-performance

HD ENG

/EFP production lens features three floating zoom groups and Aspherics, as well as the latest EBC coating, resulting in richer colors and improved blue response and transmittance.

“The advanced features are extremely important in the HDTV/big screen era as television viewers can see much more picture detail—including information in the corners of the screen—than ever before,” explained Calabro. “For this reason, it’s vital to have consistent resolution from edge to edge. With 16-bit encoders and 2.2X extenders as standard, this 19X lens ensures precision performance even in the most demanding HD production applications.” Weighing only 3.3kg, the lightweight HA19x7.4BERM/BERD 2/3-inch lens is ideally suited to high-end ENG/EFP HDTV production, including entertainment, news, sports, and documentaries. A new ergonomic grip reduces operator fatigue, and the lens can be ordered with manual or servo focus and zoom. The HA19x7.4BERM/BERD has advanced diagnostics and a short “MOD” or minimum object distance of 0.55mm, which allows shooting at closer distances.

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit

www.fujifilmusa.com/northamerica

, go to

www.twitter.com/fujifilmus

to follow Fujifilm on Twitter, or go to

www.facebook.com/FujifilmNorthAmerica

to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at

www.fujifilmusa.com/rss

. FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit

www.fujifilmholdings.com

. * At an exchange rate of 83 yen to the dollar. All product and company names herein may be trademarks of their registered owners. FUJIFILM Optical Devices Division, 10 High Point Drive, Wayne, New Jersey 07470. Phone: 973-633-5600. Fax: 973-633-5216. Web site:

www.FUJINON.com

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