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Netflix Announces Innovative Second Screen Feature
Netflix has announced that it will incorporate an innovative second screen feature for its subscribers. Those who use their mobile devices to send a...
second screen
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88% of Millennials Use Second Screen While Watching TV
A new study from the Consumer Technology Association has found that 50% of Americans use second screens while watching TV with a whopping 88%...
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Multiscreen Isn’t Just for Millennials
A new study from Zenith Media found that nine in ten millennials in Spain use a second screen while watching TV, and that 1...
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The Case for a Truly Synced Second Screen Experience
Re/code’s Bob O’Donnell writes about the need for a truly synced second screen experience–one that happens automatically depending on what you’re watching on television....
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Can Facebook Dethrone Twitter’s Second Screen Dominance?
GlobalWebIndex has taken a look at second screen behaviors among Facebookers and found some interesting statistics. For example, 48% of Facebookers chatted with friends...
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Will This Device Eliminate the Need for Second Screens?
A new device called InAiR seeks to bridge the gap between second screen viewing by bringing a streamlined Internet interface onto your television and...
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New TiVo Survey Finds 51% of TV Watchers are Multitasking
TiVo’s second annual “Multitasking and Social TV Survey” found that although 51% of respondents say they multitask while watching TV (compared to 36% last...
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Second Screen Is More Often About Fragmented Attention Than Meaningful Engagement
Emarketer’s new report, “Simultaneous Media Use: Screen Fragmentation Complements Traditional Channels,” reveals that most second screen usage during television viewing distracts rather than engages...
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Armchair Detectives Rejoice: FOX Builds ‘Gracepoint’ Second Screen Experience
#SuspectEveryone gathers together the clues and suspects presented in each episode.
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ABC Relaunches Second Screen App Based on Big Data
ABC has relaunched its ABC WATCH app based on data about how users have interacted with their second screen app in the past. New...
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Nielsen Social Reports on Advertising Trends on Second Screen
Nielsen Social reports on top trends when it comes to second screen and advertising. Writes MediaPost’s Wayne Friedman, “Social media and its connection with...
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Levi’s Stadium Brings Second Screen to Live Football
The newly opened Levi’s Stadium–home of the San Francisco 49ers–is a state-of-the-art stadium that is bringing second screen functionality to a live stadium experience....
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Most Second Screen Users Are Engaged in Unrelated Activities
A new study from Nielsen shows that most second screen users are engaged in activities that have nothing to do with the show they’re...
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Using a Second Screen Becomes the New Normal
Forbes’ Jeff Bercovici reports on a new study that showcases the uptick of second screen behavior. He writes, “Watching TV while simultaneously using a...
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How Multiple Screens Can Lead to Focus Instead of Distraction
Clive Thompson of Wired reports on a new multiple screen trend that is more about focus than distraction: using different devices for different activities....
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New Infographic Tells Content Creators to Not Fear the Second Screen
A new infographic from Fullscreen advises content creators to not fear the second screen, and instead use the ubiquitous platform to make an even...
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Starz Launches Immersive ‘Outlander’ Second Screen Content Ahead of Premiere
Starz’s upcoming series Outlander, based on Diana Gabaldon’s beloved and bestselling book series, is looking to be a huge social hit. Ahead of its...
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World Cup Second Screen Numbers Are Already Impressive
Preliminary number for the first stage of the World Cup games are looking good, both in terms of regular television viewing and second screen....
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Second Screen Study Examines Who’s Watching What When
A new report from CivicScience examines the use of second screen, and finds that only 37% of users put their devices away while watching...