Gap

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Gap Debuts 12-Part Microseries on Instagram

Gap will be releasing a 12-part microseries on Instagram. The quirky love story, called Spring Is Weird, stars Paul Dano and Jenny Slate and...

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Play Your Striped Shirt Like a Keyboard with Gap’s New Interactive Site

Wear a striped shirt and you too can experience the musical power of the pattern like Dev Hynes in the below Gap ad. PlayYourStripes.com...

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Sofia Coppola Directs Gap Holiday Ads

Sofia Coppola has directed 4 holiday-themed Gap ads featuring awkward family moments and the tagline “You don’t have to get them to give them...

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Watch David Fincher’s Gap Ads

David Fincher had directed four new black-and-white spots for Gap’s “Dress Normal” campaign. The slightly off-kilter (but beautifully shot) campaign has unusual messaging to...