PR Wire
Howling Music Marches in Step with USMC and Wunderman Thompson
The Marine Corps marked its 244th anniversary in celebratory manner with the release of an ad campaign featuring its first-ever "birthday" running cadence. Conceived...
advertising
PR Wire
ELIAS Arts Rebrands as ELIAS Music
Renowned music and audio agency Elias Arts is rebranding as ELIAS Music. Celebrating 40 years as a leader and innovator in music and sound...
PR Wire
ALIBI Releases 8 New Albums of Production Music
ALIBI Music Library has released 8 new albums of production music for its clients in television, film, advertising, streaming and video games. The music...
PR Wire
Ashley Ford Joins EightVFX as Executive Producer
EP hire expands the team at award-winning film & television VFX studio
PR Wire
Andreas Roth and Rocco Kopecny Launch AKKURAT Studios
Award-winning German filmmakers partner on new creative label
PR Wire
Accomplice Media Inks Comedy Director Pete Henderson for U.S. Spots
Director Pete Henderson, who has helmed funny spots for Hotels.com, Coke, KFC, Michelob, PurelyGreat, Harlequin, Expedia, the Ontario Lottery and many other brands, has...
PR Wire
Jane Lynch Launches Career as a Commercial Director Via STORY
Emmy and Golden Globe award-winning actress Jane Lynch is joining STORY as a director for advertising projects.
PR Wire
Something Different Promotes Charter Communications’ Spectrum Mobile as “a Better Way to Do Mobile”
A new, national advertising campaign conceived by Something Different introduces Charter Communications’ Spectrum Mobile service as “a better way to mobile” through droll tales...
Distribution
Fox Sports Will Live-Stream Super Bowl with Dynamically Inserted Local Ads
Fox Sports will live-stream the Super Bowl and the halftime show this year along with local ads which will be dynamically inserted based on...
Consumption
TV Ad Spending Expected to Slow Down Growth as Streaming Rises in Popularity
Pricewaterhouse Cooper’s annual five-year media forecast predicts that TV ad spending will be slowing down its growth, directly related to the popularity of streaming...
Production
Who Creates the Most Successful Branded Content on YouTube?
Adweek writes about a new report from Networked Insights which found that the tech, automotive and fashion industries do the best ad work on...
Production
MTV Dedicates Production Truck to Creating Live Ads During VMAs
During Sunday’s MTV VMAs, MTV dedicated a production truck solely to advertisers who were creating live ads speaking to the buzziest moments of the...
Distribution
Survey Finds 75% of Advertisers Running Multiscreen Campaigns
A new survey from Jivox found that 75% of advertisers are running multiscreen ad campaigns, expected to go up to 83% this year. Writes...
Consumption
Date + Creativity = Successful Video Campaigns
Guy Atzmon of ReelSEO explains how data and creative should meld to create the most successful video ad campaigns. He writes, “A successful campaign...
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