[caption id="attachment_63447" align="aligncenter" width="300" caption="Tim Brooksbank, Chairman of Calibre UK and Aviv Ron, Kramer’s VP Business Development & Strategy at Kramer’s head-office in Jerusalem, with one of their first joint products to debut at ISE 2014. "]
[/caption] Electronics designer, manufacturer and supplier, Kramer Electronics, Ltd., and Calibre UK, British electronics manufacturer, announce their global joint sales, supply, development and business co-operation agreement.
Integrated products focused on innovation
Calibre’s key models for the Pro-AV & Broadcast industries are to be incorporated into Kramer’s product line-up in Q4 this year. This strengthens Kramer’s range by the addition of a new line of premium scalers including powerful low-latency processing, warping, geometry correction and edge-blending with models for fixed installation and rental and staging, as well as models targeted at LED videowalls and television broadcast studios. With obvious customer benefits, the two companies have also agreed to work together to accelerate Calibre’s future product developments and have ambitious plans to roll out a comprehensive range of market-leading premium video processing, routing and control products.
Think local, act global
To support customers and the implementation of new product introductions, Kramer Electronics will supply dedicated resources to support and market these new models throughout Kramer Electronics’ worldwide network of more than 20 regional offices. Tim Brooksbank, Chairman at Calibre, will head up this effort within Kramer as well as maintaining his Calibre role: “Having just passed our 25-year anniversary at Calibre, this cooperation with Kramer marks an exciting start to our next quarter century. We will continue independently with our OEM and own-label business activities, but with Calibre-branded products being progressively merged into the Kramer range. This opens up access to a far wider market for our products and helps Kramer strengthen its presence in its premium markets. I’m really enthusiastic about being able to work so closely with the people at Kramer. Our planned future product developments are particularly interesting and will greatly expand both companies’ capabilities and market.” “This strategic co-operation with Calibre is of great benefit to both companies and to our customers alike”, says Dr. Joseph Kramer, Founder, President & Chairman of Kramer Electronics and recent recipient of the 2013 Pioneer of AV Award. “Kramer and Calibre together offer market-leading technologies with outstanding performance and customer support from a truly international, professional AV organisation. Together we will move forwards developing a comprehensive range of powerful premium video processing and control products for the live events, rental, staging and fixed install markets with a focus on class-leading visual and functional performance. There are exciting times ahead.”