Intensity Shipping

Publish date:

Blackmagic Design Announces Immediate Availability of Intensity, the World‘s First High Definition HDMI Editing Card

San Jose, California - December 19, 2006 --

Blackmagic Design Inc.

today announced Intensity is now available to customers worldwide. An ultra low cost HDMI capture and playback card, Intensity users can now capture high quality uncompressed video direct from the HDMI connection on HDV cameras.

Intensity is an incredibly small HDMI capture and playback card that instantly switches between 1080HD, 720HD, NTSC and PAL video standards. Once Intensity is plugged into compatible PCI Express Windows or Mac OS X computers, users get the amazing quality of uncompressed video via HDMI from cameras, decks and set top boxes, enabling them to playback to any HDMI big screen television or video projector for editing in SD or HD with real time effects.

“The availability of Intensity gives tremendous opportunities to creative users everywhere who want to take high quality, uncompressed video out of low-cost HDMI cameras," said Grant Petty, CEO, Blackmagic Design Inc.. "Our innovations in high definition editing products, generate significant savings for cost-conscious editors using Macs and PCs for post production.”

Intensity utilizes the same technology found in Blackmagic Design‘s famous professional video capture cards that are used on award-winning feature films, documentaries and television shows. Users can capture to disk arrays for high speed uncompressed video, or when disk speed and space is tight, choose from a range of professional compressed codecs that go well beyond the quality limitations of HDV.

Customers recording to HDV tape also benefit from HDMI uncompressed capture and editing. Once the HDV footage is recorded uncompressed via HDMI, and graphics and effects are placed, the edited video will retain full HD resolution and color depth. This high quality editing can be viewed in real time via the Intensity HDMI video output on large screen televisions or video projectors. Because Intensity's media files are fully compatible with Blackmagic Design's DeckLink and Multibridge capture cards, users can even play-out to broadcast tape decks by moving content to a DeckLink or Multibridge based system.

Intensity is fully compatible with Adobe Premiere Pro®, Apple Final Cut Pro™, Adobe After Effects™, Adobe Photoshop™ and any DirectShow™ or QuickTime™ based software application. Intensity works with almost any video software.

Blackmagic On-Air 2.0 for Live Editing

Also immediately available is Blackmagic Design's popular On-Air 2.0 software which is available for use with PCI-e capable Macs. Two HDMI video cameras can be connected for live mixing, when used with two Intensity boards plugged into the same computer. On-Air 2.0 supports auto-sync of video inputs, so users don't need expensive cameras that feature genlock. On-Air 2.0 features "genlock-less" operation so any camera with HDMI outputs will work as an incredibly low cost solution.

Intensity Product Features

- HDMI in for capture from HDMI video cameras and HDMI HDV decks.

- Uncompressed video capture and playback

- Edit with Apple Final Cut Pro on Mac OS X, or Adobe Premiere Pro on Windows XP

- HD and SD Professional Compression codecs (Final Cut Pro or Adobe Premiere Pro)

- True 64 bit 1 lane PCIe support.

- Instantly switches between HDTV 1080i/59.94, 1080i/50, 720p/59.94, 720p/50, NTSC and PAL video standards.

Availability and Price

Intensity has a recommended retail price of only US$249 and is available immediately worldwide from Blackmagic Design authorized resellers.

Press Photography

Photos of Intensity, and all other Blackmagic Design products are available at

. Further information about Blackmagic Design may be found at


About Blackmagic Design Inc.

Blackmagic Design Inc. manufactures the world‘s highest quality video cards and converters for the post-production and television broadcast industries. The Multibridge, DeckLink and Intensity family of leading quality video products have changed the post-production industry and made HDTV more affordable for everyone. Blackmagic Design was founded by some of the world's leading editors and engineers from the post-production industry. This industry knowledge and experience is constantly fed back into our products allowing us to introduce the most amazing, creative tools for the industry.

Blackmagic Design Inc. corporate headquarters are in the United States, with offices in the Netherlands, Japan, Singapore, Hong Kong and Australia.

Blackmagic Design Worldwide Press Contacts:

USA and Europe press inquiries, contact Victoria Battison

Tel: +1-408-779-4476 /

Japan press inquiries, contact Jumpei Suzuki

Tel: +03-5444-8078 /

SE Asia and China press inquiries, contact Glen Tay

Tel: +65 9791 4446 /



InSync Technology at the 2019 NAB Show

At the 2019 NAB Show, InSync will announce availability of the new FrameFormer plug-in for Adobe Premiere Pro for macOS. This addition to the range provides further flexibility and options for deploying FrameFormer.


Black Box at the 2019 NAB Show

At the 2019 NAB Show, Black Box will showcase products across its high-performance Emerald™ unified KVM (keyboard, mouse, video) portfolio and will unveil a new offering that enables even greater flexibility in establishing agile remote desktop connectivity. The Black Box booth, SL12716, will feature demo areas dedicated to Emerald KVM solutions that address the need for convenient and intuitive real-time access to multiple computers from multiple locations, whether across rooms, floors, buildings, sites, or even cities. Black Box offers consultation and design services along with every solution delivered, and the company's representatives at the 2019 NAB Show will highlight complete IP-based and 4K AV visualization and distribution solutions tailored to the unique requirements of modern control rooms, post and media productions, and broadcast playout environments.


Yamaha UC Brings IT-Ready UC Solutions to IT Partners France

Yamaha Unified Communications will demonstrate its broad portfolio of unified communication solutions (UC) in stand E67 at IT Partners France, March 13-14 at Disneyland Paris. Strengthening enterprise UC strategy through simple deployment and management while delivering best-in-class collaboration experiences, the company will feature its portable YVC-200 speakerphone for on-the-go conferencing, along with the CS-700 Video Sound Collaboration System for huddle rooms and the Yamaha YVC-1000 conference phone.