Asylum and Tool Go To Battle For Mini Cooper

Publish date:
Image placeholder title

The Brief:

VFX Supervisor/Lead Compositor Sean Devereaux of Asylum creates the CG for a thrilling, yet humorous :60 spot titled

Demon Carts

, directed by Geordie Stephens of Tool of North America. It's Stephen King's


revisited with a twist, as the spot opens on several "evil" shopping carts with minds of their own. The rogue carts meander a parking lot amongst their slain victims; over-turned smoking cars powerless to their unfaltering assailants. The slick maneuvering of the Mini Cooper, however, is unrivaled by the carts as they are unable to strike their nemesis.

Image placeholder title

View Media

Visit Asylum

Download PDF

The Creds:

Client: Mini Cooper

Spot Title: Demon Carts :60

Air Date: September 2008

Image placeholder title

Agency: Butler, Shine Stern & Partners

Executive CD: John Butler

Associate CD: Steve Mapp

EP: Adrienne Cummins

Sr. Producer(s): Kat Friis

Prod Company: Tool of North America

Director: Geordie Stephens

DP: Richard Henkels

EP(s): Jennifer Siegel, Brian Latt

Producer: Joby Ochsner

Production Supervisor: Brendan Kling

Production Coordinator: Brian Armstrong

1st AD: Mike Curtis

2nd AD: Joe Gray

Post/Effects: Asylum

VFX/Lead Compositor: Sean Devereaux

Inferno Artist: James Allen

EP: Michael Pardee

Producer: Darcie Muangman

Bidding Producer: Michael Hanley

Coordinator: Jennie Burnett

Editorial: Cosmo Street

Editor: Christian Jordan

Telecine: Complete Post

Audio Post: Lime Studios

Music Company: Beacon Street Studios

About Asylum:

Asylum is a premier visual effects and design company, handling high-profile features, commercials, music videos, and emerging media content for web and mobile platforms. Asylum created the visual effects for such films as

Master And Commander: The Far Side Of The World

(Academy Award and BAFTA nominated),

Moulin Rouge


Minority Report


Phantom Of The Opera


Pirates Of The Caribbean ll & lll

, Mel Gibsons's


, Tony Scott's

Déjà Vu


Man on Fire

& Domino and Ridley Scott's

Black Hawk Down

. Asylum has done spot work for brands such as Nike, Sony Playstation, Coke, BMW, Gatorade and Visa. In addition, Asylum Design has created award winning title and graphic design work for such films as Tim Burton's

Charlie and the Chocolate Factory


X-Men I




The Island


Bad Boys II




For more info, ping TRUST: 646.452.3388 (NY) | 310.451.5153 (LA) |


More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

More than 55 of the 2018 Fall Television and Streaming Series Rely on Blackmagic Design

Blackmagic Design today announced that the company’s production and post products were used to complete many of the fall 2018 season’s new and returning television shows and streaming series. More than 55 shows rely on Blackmagic Design’s digital film cameras; Fusion visual effects (VFX), compositing, 3D and motion graphics software; and DaVinci Resolve editing, color correction, VFX and digital audio software; as well as its switchers, routers, monitors and capture and playback devices.


Jingle All the Way: Luxul's XMS-1208P Managed Gigabit Switch is Available for All CI Integrators this Holiday Season

Luxul, the leading innovator of IP networking solutions for AV integrators, today announced that it's giving CI integrators the gift of enterprise-level performance at affordable price points this holiday season. It doesn't matter if they've been naughty or nice, the company's XMS-1208P 12-port/18 PoE+ managed Gigabit switch — that delivers high-speed performance while enabling simple network expansion — is now available for all. And to ring in the new year, Luxul will begin shipping its AMS-1816P 18-port/16 PoE+ L2/L3 managed Gigabit switch in early January.


HoverCam Transforms Classrooms Fit for Future-Ready Students at Val Verde USD

HoverCam, an innovative technology leader in the digital education market, announced that Val Verde Unified School District (USD) in Parris, California, successfully installed HoverCam's Pilot digital teaching stations and CenterStage interactive flat panels (IFPs) in new STEM labs in the elementary schools, with plans for an eventual rollout to the district's middle and high schools. As part of the district's goal to create future-ready students, Val Verde USD chose HoverCam digital education solutions to address the rising challenge of updating classrooms and introducing curriculum with advanced systems that will prepare students for a rapidly changing career landscape.


The Sigma Holiday Sale Is Back!

Nothing makes gift giving as enjoyable as special prices on award-winning Sigma lenses and accessories; get the lens you’ve always craved or surprise a fellow shooter with the perfect present.


Global News Agency Ruptly Relies on Riedel's MediorNet and Artist on Board New OB and DSNG Vehicles

Riedel's MediorNet real-time media network and Artist digital matrix intercom are providing the decentralized and redundant signal routing and communications backbone on board two all-new, state-of-the-art OB vehicles for Ruptly, a Berlin-based international news agency. Qvest Media, a world-leading system architect and integrator for the broadcast and media industries, designed and built the new broadcast van and DSNG vehicle.