Stacey Higginbotham of Gigaom explains some of the technical details surrounding the battles between Netflix (and other streaming video companies) and Internet service providers and why consumers whould seek to undertand how peering works.
Writes Higginbotham, “While the FCC, the tech press and a few other entities are paying attention to peering, it’s a hard sell for consumers, since it’s happening out of sight in data centers and requires and understanding of how the internet works. Other than bad Netflix, consumers may never see the issue. And bad video streaming could be caused by any number of things — from bad Wi-Fi to a server problem at the content providers end. Plus, it can be even harder to understand why Netflix shouldn’t pay and why that might be bad for consumers.”
Read the full story here.