Henry Hobson of Elastic directed the animated title sequence depicting the nine films nominated for Best Picture at the 2015 Oscars (along with 23 other nomination packages). Each short sequence not only efficiently visualizes the subject matter of each film but then cleverly transitions into the next title.
As Hobson explains to Slate, “With the Best Picture package, the goal is to tell a film’s story in a single frame. So last year it was the whip in the shape of a violin for 12 Years a Slave. This year it’s the American flag made of bullets tearing across the screen for American Sniper. And with Grand Budapest, it was the moustaches that really stood out for me. The time period, the characters they are portraying, it all comes together in the moustaches. Overall the hope is that these slides are things you can view and view again and start to see little Easter eggs and moments. Alan Turing’s brain is made up of the wiring of the enigma machine. In one slide, there’s hidden text of the town where I’m from in the U.K.”
Watch below and read the full story here.