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Is There Demand for Mobile Multicasting?

Miguel Puig of Rapid TV News looks at the current state of mobile multicasting over LTE networks and whether there will ever be huge demand for it.

He writes, “Largely multicast technology is a more efficient way to distribute video as the same feed can be pushed to multiple devices simultaneously rather than streaming it on a case by case basis. In this sense, it is great for live events where users may want to watch it on their Smartphones, yet ultimately the TV market and the way users consume content is moving towards video on demand (VOD).”

Read the full story here.