Red Bull Media Switches to Adobe Creative Cloud - Creative Planet Network

Red Bull Media Switches to Adobe Creative Cloud

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Red Bull Media House has switched to Adobe Creative Cloud for their video production needs.

As Andreas Gall, their chief technology office, explains, "We’ve had people working with Adobe Photoshop and Adobe After Effects for years, but the biggest change has been our switch to Adobe Premiere Pro CC. It’s going to be central to the architecture that we’re planning with fast edits and fast production. Once we’re fully switched over, we’ll standardize on Adobe Prelude CC to streamline production even further. With everything going through Prelude, we’ll reduce ingest and make edits considerably faster. We’re starting to dive into the rest of the applications available in Creative Cloud as well. There’s been a lot of interest in Adobe Story CC and Adobe Anywhere to encourage creative collaboration around the globe."

Read the full story here on AdobePrelude.

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