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Texas Instruments Announces 2K Resolution DLP Cinema Technology

Dallas, TX– Continuing to demonstrate its commitment to making itsDLP Cinema technology the technology of choice for digital cinemaprojection applications, Texas Instruments today announced it will bedemonstrating a prototype DLP Cinema projector that displays 2Kresolution and is capable of projecting on the largest screens incommercial theatres.

The 2K resolution system is designed to broaden TI’s current DLPCinema technology offering by allowing its customers to develop a rangeof products intended to fill movie screens of all sizes with the clear,sharp DLP Cinema image. TI will demonstrate the prototype system toexhibitors and industry insiders at ShoWest 2003, March 3-6 in LasVegas, NV.

This system complements the current portfolio of DLP Cinematechnology-enabled products offered by manufacturers BARCO, Christie,and NEC Viewtechnology/Digital Projection International. TexasInstruments DLP Cinema technology has been commercially deployed foralmost four years, entertaining more than ten million movie-goers atover 110,000 shows in more than 150 theaters worldwide.

“We have worked closely with standards bodies and industryassociations to identify and meet digital cinema industry needs andrequirements,” said Doug Darrow, Business Manager, TI DLP CinemaProducts. “Our 2K resolution product is a logical outflow of thecollaborative process that has characterized the development of DLPCinema technology, and we are pleased to offer another product with theincredible clarity, contrast and brightness of our DLP Cinematechnology.”

DLP Cinema technology is the world’s only available digital cinemaprojection technology–it has been specifically designed to meet theneeds of the theatrical community. DLP Cinema technology has beenapproved by the majority of Hollywood studios as a format to show firstrun feature movies and more than 50 major motion pictures have beenreleased digitally to date.

About Texas Instruments DLP Cinema ProjectionTechnology
TI DLP Cinema projection technology has been exposed to more than 10million movie-goers at 110,000 shows throughout the world. The totalnumber of installed DLP Cinema projectors is now more than 150, withtheatres located in cities around the world. More than 55 movies havebeen released in all-digital form–including Star Wars: EpisodesI and II, Harry Potter II, Spy Kids I andII, Shrek, Signs, and MonstersInc.–specifically to be shown on DLP Cinema technology-enabledprojectors.

Texas Instruments is working in partnership with projectormanufacturers BARCO, Christie and NEC Viewtechnology / DigitalProjection International to develop and market digital cinemaprojectors based on DLP Cinema technology. Visit www.dlpcinema.com for moreinformation about Texas Instruments DLP Cinema technology.

About Texas Instruments
Texas Instruments Incorporated provides innovative DSP and analogtechnologies to meet customers’ real world signal processingrequirements. Texas Instruments is traded on the New York StockExchange under the symbol TXN. More information is located on the WorldWide Web at http://www.ti.com.

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