Liz Garbus’s Oscar-nominated documentary What Happened, Miss Simone? uses powerful performance footage and a vintage font to convey the look and feel of the rock albums of the ’60s and ’70s, when Nina Simone was at the peak of her career.
“We…found inspiration in the album art of the time,” title designer Chris Rubino tells Art of the Title. “We were looking at pieces that used photography in an illustrative and graphic way. Pretty quickly we liked the idea of working with monotone and duotone palettes and incorporating the footage into a sequence that would resemble an album cover coming to life…With the typography we wanted to give it a look of being optically printed. Unfortunately, due to time restraints we weren’t able to make that happen but we were able to simulate that digitally.”