When Laundry Design was asked to come up with a closing title sequence for The Interview, they eventually settled on using real life North Korean propaganda posters as inspiration, which added a certain edge to the film’s comedic proceedings.
Says creative director Anthony Liu to Art of the Title, “The experience really opened our eyes to the different forms of visual brainwashing that North Korea imposes on its population. When you look at numerous images and start to see the big picture, the juxtaposition of nuclear warheads flying through the air right next to smiling hardworking citizens is really what sticks with you. Also, there may not be any crazier form of propaganda than tens of thousands of people filling a stadium and becoming human pixels in a grand display of nationalism. It is simultaneously totally impressive and utterly disturbing.”
Adds senior producer Dan Masciarelli, “It quickly became clear to us that when they actually approved of and even sponsored artwork, you could feel the anxiety and tension that must have gone into each composition. Even the art that focused more on building up the civic pride of North Korea (as opposed to anti-American art like US Troops being crushed under the wheels of tanks), there was still a quiet aggression behind it. It’s practically baked into the faces of the characters in the posters.”
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